{"id":10849,"date":"2017-02-27T23:09:16","date_gmt":"2017-02-27T23:09:16","guid":{"rendered":"https:\/\/www.bioecoactual.com\/2017\/02\/27\/entrevista-a-alvaro-barrera-president-de-l-associacio-ecovalia\/"},"modified":"2022-12-28T18:24:40","modified_gmt":"2022-12-28T17:24:40","slug":"entrevista-a-alvaro-barrera-president-de-l-associacio-ecovalia","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/ca\/2017\/02\/27\/entrevista-a-alvaro-barrera-president-de-l-associacio-ecovalia\/","title":{"rendered":"Entrevista a \u00c1lvaro Barrera, President de l’Associaci\u00f3 Ecovalia"},"content":{"rendered":"

\u00c1lvaro Barrera Fern\u00e1ndez<\/strong>, (Sevilla, 1977), llicenciat en Veterin\u00e0ria (Universitat de C\u00f2rdova); en Tecnologia dels Aliments (Universitat de Granada) i Alta Direcci\u00f3, Gesti\u00f3 i Finances (Universitat d’Osuna). <\/p>\n

President de l’Associaci\u00f3 ECOVALIA<\/strong><\/a>, organitzaci\u00f3 sense \u00e0nim de lucre que promou la producci\u00f3 ecol\u00f2gica i el consum responsable, amb m\u00e9s d’un mili\u00f3 d’hect\u00e0rees associades a Europa.<\/p>\n

<\/p>\n

Bio Eco Actual<\/span>
<\/strong>En l’actualitat conviuen a Espanya cultius transg\u00e8nics i ecol\u00f2gics. Quina \u00e9s la teva impressi\u00f3 sobre la capacitat del Ministeri d’Agricultura per a protegir la producci\u00f3 ecol\u00f2gica?<\/strong><\/p>\n

\u00c1lvaro Barrera<\/strong><\/span><\/p>\n

Com sabem la producci\u00f3 ecol\u00f2gica est\u00e0 regulada i pot ser perfectament identificable en els mercats i zones de producci\u00f3. D’aquesta mateixa manera, haurien de poder estar igualment identificables altre tipus de produccions. El consumidor final ha de tenir la informaci\u00f3 per poder decidir.<\/p>\n

D’altra banda, a vegades que les regulacions dels aliments ecol\u00f2gics no s\u00f3n iguals en les diferents comunitats aut\u00f2nomes, pel que \u00e9s de m\u00e0xim inter\u00e8s i vital import\u00e0ncia el treball que es faci des de l’Administraci\u00f3 Central per homogene\u00eftzar criteris.<\/p>\n

\u00c9s bona la garantia que ofereix la certificaci\u00f3 ecol\u00f2gica a Espanya?<\/strong><\/p>\n

Crec que els sistemes de certificaci\u00f3 ja sigui ecol\u00f2gica o d’una altra \u00edndole, nom\u00e9s tenen sentit si aporten garantia al producte final. A dia d’avui, amb dades a la m\u00e0, hem de dir que la percepci\u00f3 d’aquesta garantia del producte ecol\u00f2gic existeix.<\/p>\n

No hem d’oblidar que la certificaci\u00f3 de terceres parts, d\u00f3na una claredat m\u00e9s gran al consumidor. Es tracta d’entitats supervisades per criteris i est\u00e0ndards hom\u00f2legs per a tota la UE que avalen la compet\u00e8ncia t\u00e8cnica dels organismes de control. En el cas d’Espanya, l’entitat d’acreditaci\u00f3 \u00e9s ENAC. Aquesta acreditaci\u00f3 que reben els organismes de control afavoreix la garantia que percep el consumidor.<\/p>\n

Per qu\u00e8 una fruita o verdura ecol\u00f2gica conreada a Espanya \u00e9s m\u00e9s barata a un comer\u00e7 de Londres que a un de Madrid?<\/strong><\/p>\n

Simplement \u00e9s un problema de volums de consum i distribuci\u00f3. A Espanya m\u00e9s del 99% de la poblaci\u00f3 ha viscut al marge de la Producci\u00f3 Ecol\u00f2gica, aix\u00f2 ha dificultat l’acc\u00e9s als mercats d’aquests productes.<\/p>\n

No obstant aix\u00f2, aquesta situaci\u00f3 est\u00e0 canviant. Les xarxes de consum directe productor-consumidor, els Ecomercats … s\u00f3n una de les caracter\u00edstiques de la Producci\u00f3 Ecol\u00f2gica que segueixen enfortint el mercat intern. Per\u00f2, a m\u00e9s, tampoc podem oblidar el tomb que el consum intern dirigit a un perfil menys alineat per\u00f2 sensible a aquests temes, est\u00e0 patint. Parlem d’un creixement de m\u00e9s de 450 milions d’euros en vendes d’aliments ecol\u00f2gics en els \u00faltims dos anys.<\/p>\n

Quina motivaci\u00f3 oferiu a l’agricultor tradicional per abra\u00e7ar l’agricultura ecol\u00f2gica?<\/strong><\/p>\n

L’agricultor ecol\u00f2gic \u00e9s totalment conscient que la seva producci\u00f3 ofereix a la societat en general un b\u00e9 p\u00fablic. De fet, aix\u00ed li ho sol\u00b7liciten els consumidors.<\/p>\n

A m\u00e9s, ens trobem amb projectes empresarials que han vist com el “agro” ha afrontat la crisi econ\u00f2mica, sent la producci\u00f3 ecol\u00f2gica un sistema d’avantguarda. D’aqu\u00ed que les noves incorporacions i els relleus generacionals considerin a la Producci\u00f3 Ecol\u00f2gica una aposta clara.<\/p>\n

De quin projecte de Ecovalia est\u00e0s m\u00e9s orgull\u00f3s?<\/strong><\/p>\n

Som una entitat que ha complert 25 anys, en aquesta traject\u00f2ria han sorgit molts projectes pel cam\u00ed, certificaci\u00f3, comunicaci\u00f3, formaci\u00f3, edici\u00f3 de materials did\u00e0ctics, educaci\u00f3 ambiental …. Hem anat evolucionant d’una entitat merament andalusa fins a una consolidaci\u00f3 en el territori nacional. Gr\u00e0cies al nostre treball, ens sentim reconeguts a nivell internacional. Per aix\u00f2, \u00e9s dif\u00edcil destacar un sol projecte. Tanmateix, ens agradaria subratllar el que est\u00e0 per venir. En aquests moments, estem immersos en el canvi de model productiu per a l’horitz\u00f3 2030, d’aqu\u00ed que ens haguem marcat dos objectius a complir fins a aquesta data. D’una banda, incrementar el consum nacional d’aliments ecol\u00f2gics, passant de l’actual 1,6% al 20%. D’altra banda, passar de l’actual 8% de Superf\u00edcie Agr\u00e0ria \u00datil espanyola dedicada a la producci\u00f3 ecol\u00f2gica fins a arribar al 30%. Tots dos objectius s\u00f3n totalment necessaris ja que redunden directament en la mitigaci\u00f3 del Canvi Clim\u00e0tic.<\/p>\n

Per complir aquestes fites comptem amb aliats afins a aquests objectius, com altres associacions, administracions, la nostra C\u00e0tedra de producci\u00f3 ecol\u00f2gica de la Universitat de C\u00f2rdova …. i per descomptat, la nostra massa social de 15.000 persones.<\/p>\n

Bio Eco Actual Mar\u00e7 2017<\/strong><\/em><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Álvaro Barrera Fernández, (Sevilla, 1977), llicenciat en Veterinària (Universitat de Còrdova); en Tecnologia dels Aliments (Universitat de Granada) i Alta Direcció, Gestió i Finances (Universitat d’Osuna).  President de l’Associació ECOVALIA, organització sense ànim de lucre que promou la producció ecològica i el consum responsable, amb més d’un milió d’hectàrees associades a Europa.<\/p>\n","protected":false},"author":419,"featured_media":10847,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7164],"tags":[],"class_list":["post-10849","post","type-post","status-publish","format-standard","has-post-thumbnail","category-actualitat"],"yoast_head":"\nEntrevista a \u00c1lvaro Barrera, President de l'Associaci\u00f3 Ecovalia - Bio Eco Actual<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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