{"id":116063,"date":"2025-07-31T08:30:28","date_gmt":"2025-07-31T06:30:28","guid":{"rendered":"https:\/\/www.bioecoactual.com\/?p=116063"},"modified":"2025-07-30T16:29:12","modified_gmt":"2025-07-30T14:29:12","slug":"dades-termometre-q2-2025","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/ca\/2025\/07\/31\/dades-termometre-q2-2025\/","title":{"rendered":"El 95% de les empreses del sector ecol\u00f2gic afirma que la situaci\u00f3 sectorial ha millorat o es mant\u00e9 estable en el segon trimestre"},"content":{"rendered":"<p>Estudiar els processos permet comprendre de manera integral els sectors. Aquesta \u00e9s la premissa que <strong>impulsa el Term\u00f2metre Trimestral de l&#8217;Estat del Sector Ecol\u00f2gic (TTESE)<\/strong>. En l&#8217;edici\u00f3 corresponent <strong>al segon trimestre de 2025 (abril &#8211; juny)<\/strong>, han participat empreses amb perfils variats, garantint una mostra representativa i equilibrada del sector.<\/p>\n<p>En les dades recollides en el TTESE del Q2 2025; la mostra est\u00e0 composta per un <strong>39% d&#8217;empreses dedicades a la comercialitzaci\u00f3, un 20% a la distribuci\u00f3 i un 41% centrades en la fabricaci\u00f3<\/strong>. En quant a la grand\u00e0ria de les empreses participants, <strong>el 50% compta amb menys de 10 empleats, el 25% t\u00e9 entre 10 i 50 treballadors, i el 25% est\u00e0 format per companyies amb m\u00e9s de 50 empleats<\/strong>. Finalment, pel que fa als sectors productius representats dins de l&#8217;\u00e0mbit ecol\u00f2gic, han participat empreses dels \u00e0mbits de l&#8217;alimentaci\u00f3, la cosm\u00e8tica natural, els complements alimentaris, aix\u00ed com productes per la llar i de neteja.<!--more--><\/p>\n<figure id=\"attachment_116064\" aria-describedby=\"caption-attachment-116064\" style=\"width: 1000px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-116064 size-full\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/BEA-Termometro-Trimestral-cat.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/BEA-Termometro-Trimestral-cat.jpg 1000w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/BEA-Termometro-Trimestral-cat-768x512.jpg 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/BEA-Termometro-Trimestral-cat-630x420.jpg 630w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/BEA-Termometro-Trimestral-cat-696x464.jpg 696w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-116064\" class=\"wp-caption-text\">Term\u00f2metre Trimestral Estat del Sector Ecol\u00f2gic<\/figcaption><\/figure>\n<h2>Principals resultats del Term\u00f2metre<\/h2>\n<p><strong>La qualificaci\u00f3 mitjana<\/strong> del sector ecol\u00f2gic en el segon trimestre de 2025 aconsegueix <strong>un<\/strong> <strong>3,5 sobre 5<\/strong>. Un <strong>53%<\/strong> de les empreses afirma <strong>haver millorat<\/strong> la seva situaci\u00f3 respecte al mateix per\u00edode de l&#8217;any anterior, <strong>un 35% indica que s&#8217;ha mantingut<\/strong> estable i \u00fanicament un <strong>12%<\/strong> assenyala una evoluci\u00f3 negativa.<\/p>\n<p>En analitzar els resultats per variables, s&#8217;observen les seg\u00fcents tend\u00e8ncies:<\/p>\n<ul>\n<li><strong>Vendes:<\/strong> el 60% de les empreses indica que ha experimentat un increment en l&#8217;\u00faltim trimestre, mentre que el 28% reporta estabilitat i un altre 12% esmenta una baixa.<\/li>\n<li><strong>Ocupaci\u00f3:<\/strong> un 23% de les empreses ha augmentat el seu nombre d&#8217;empleats, el 60% ha conservat la seva plantilla i \u00fanicament el 10% ha disminu\u00eft el seu personal.<\/li>\n<li><strong>Preus:<\/strong> el 62% de les empreses ha mantingut els seus preus, el 28% els ha incrementat de manera moderada i nom\u00e9s el 10% ha aconseguit baixar-los.<\/li>\n<li><strong>Inversions:<\/strong> el 45% de les empreses va incrementar la seva inversi\u00f3, el 48\u202f% la va mantenir i un 7% la va disminuir.<\/li>\n<li><strong>Estocs:<\/strong> quant als estocs, el 50% de les empreses va mantenir nivells similars als de per\u00edodes previs, el 38% els va augmentar i el 12% els va disminuir.<\/li>\n<li><strong>Exportacions:<\/strong> el sector reafirma el seu car\u00e0cter exportador, amb un 69% d&#8217;empreses que van mantenir els seus nivells d&#8217;exportaci\u00f3, un 16% que els van incrementar i un 15% que els van disminuir.<\/li>\n<\/ul>\n<figure id=\"attachment_116067\" aria-describedby=\"caption-attachment-116067\" style=\"width: 2560px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-116067\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-2-2Q-2025-CAT-scaled.png\" alt=\"\" width=\"2560\" height=\"1176\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-2-2Q-2025-CAT-scaled.png 2560w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-2-2Q-2025-CAT-768x353.png 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-2-2Q-2025-CAT-1536x705.png 1536w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-2-2Q-2025-CAT-2048x941.png 2048w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-2-2Q-2025-CAT-914x420.png 914w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-2-2Q-2025-CAT-696x320.png 696w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-2-2Q-2025-CAT-1068x491.png 1068w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-116067\" class=\"wp-caption-text\">Elaboraci\u00f3 pr\u00f2pia amb les dades del TTESE Q2 2025.<\/figcaption><\/figure>\n<p>Si les comparem amb les dades obtingudes en el primer trimestre del 2025 (Q1).<\/p>\n<p><strong>Taula 1: Comparaci\u00f3 dels percentatges de les variables entre Q1 2025 i Q2 2025<\/strong><\/p>\n<table style=\"height: 234px; width: 100%;\" width=\"100%\" cellpadding=\"14\">\n<tbody>\n<tr>\n<th style=\"width: 21.408%; border-color: #000000; border-style: solid;\" rowspan=\"3\" width=\"145\"><span style=\"font-size: 8pt;\"><strong>VARIABLE<\/strong><\/span><\/th>\n<th style=\"width: 75.8621%; border-color: #000000; border-style: solid;\" colspan=\"6\" width=\"551\"><span style=\"font-size: 8pt;\"><strong>TRIMESTRE<\/strong><\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 38.3621%; border-color: #000000; border-style: solid;\" colspan=\"3\" width=\"280\"><span style=\"font-size: 8pt;\"><strong>Q2 2025<\/strong><\/span><\/th>\n<th style=\"width: 37.5%; border-color: #000000; border-style: solid;\" colspan=\"3\" width=\"271\"><span style=\"font-size: 8pt;\"><strong>Q1 2025<\/strong><\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\"><strong>+<\/strong><\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\"><strong>=<\/strong><\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\"><strong>\u2013<\/strong><\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\"><strong>+<\/strong><\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\"><strong>=<\/strong><\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\"><strong>\u2013<\/strong><\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 21.408%; border-color: #000000; border-style: solid;\" width=\"145\"><span style=\"font-size: 8pt;\"><strong>Vendes<\/strong><\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">60%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">28%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">12%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">72%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">14%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">14%<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 21.408%; border-color: #000000; border-style: solid;\" width=\"145\"><span style=\"font-size: 8pt;\"><strong>Ocupaci\u00f3<\/strong><\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">23%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">67%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">10%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">20%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">73%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">7%<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 21.408%; border-color: #000000; border-style: solid;\" width=\"145\"><span style=\"font-size: 8pt;\"><strong>Preus<\/strong><\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">28%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">60%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">10%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">68%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">30%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">2%<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 21.408%; border-color: #000000; border-style: solid;\" width=\"145\"><span style=\"font-size: 8pt;\"><strong>Inversions<\/strong><\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">45%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">48%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">7%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">29%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">68%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">3%<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 21.408%; border-color: #000000; border-style: solid;\" width=\"145\"><span style=\"font-size: 8pt;\"><strong>Estocs<\/strong><\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">38%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">50%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">12%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">31%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">45%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">24%<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 21.408%; border-color: #000000; border-style: solid;\" width=\"145\"><span style=\"font-size: 8pt;\"><strong>Exportacions<\/strong><\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">16%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">69%<\/span><\/th>\n<th style=\"width: 12.7874%; border-color: #000000; border-style: solid;\" width=\"93\"><span style=\"font-size: 8pt;\">15%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">29%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">65%<\/span><\/th>\n<th style=\"width: 12.5%; border-color: #000000; border-style: solid;\" width=\"90\"><span style=\"font-size: 8pt;\">6%<\/span><\/th>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><em>Font: Elaboraci\u00f3 pr\u00f2pia a partir de les dades del TTSE Q1 i Q2 2025.<\/em><\/p>\n<p>Podem observar les seg\u00fcents din\u00e0miques rellevants:<\/p>\n<ul>\n<li><strong>Els preus s&#8217;estabilitzen<\/strong>, despr\u00e9s d&#8217;un augment generalitzat en el Q1, amb un 68% d&#8217;empreses incrementant-lo, en el Q2 podem veure una majoria que els mant\u00e9 i un percentatge major que els rebaixa.<\/li>\n<li><strong>Les vendes mantenen bons indicadors<\/strong>, encara que el percentatge d&#8217;empreses que notifiquen un augment \u00e9s inferior, passant d&#8217;un 72% a un 60%, podem observar que el percentatge d&#8217;empreses que mantenen les seves vendes \u00e9s major, al seu torn, es reporta un menor percentatge d&#8217;actors que notifiquen menors taxes de comercialitzaci\u00f3.<\/li>\n<li>Aquest Q2 mostra un <strong>important increment en les inversions<\/strong>, presentant un 45% d&#8217;empreses que les augmenten, enfront del 29% que les va augmentar en el trimestre anterior. Aix\u00f2 suposa que durant els mesos d&#8217;abril a juny, un 93% de les empreses enquestades va augmentar o va mantenir els seus recursos invertits, manifestant la confian\u00e7a en el mercat ecol\u00f2gic i en la capacitat d&#8217;augmentar la seva rendibilitat.<\/li>\n<\/ul>\n<blockquote><p><em>Els preus s&#8217;estabilitzen: despr\u00e9s d&#8217;un augment generalitzat en el Q1 de 2025, en el Q2 podem veure una majoria d&#8217;empreses que els mant\u00e9<\/em><\/p><\/blockquote>\n<h2>Percepcions sobre el conjunt del sector<\/h2>\n<p>En l\u00ednies generals, les empreses van qualificar l&#8217;\u00faltim trimestre en termes sectorials amb una <strong>puntuaci\u00f3 mitjana de 3,6 sobre 5<\/strong>. Resultat molt similar a la qualificaci\u00f3 de la seva pr\u00f2pia empresa, sent un 3,5 de 5, i augmentant lleugerament comparant-ho amb el Q1, quan la mitjana va ser de 3,4 de 5.<\/p>\n<p>En comparar el trimestre amb el mateix per\u00edode de l&#8217;any anterior, <strong>el 95% opina que la situaci\u00f3 ha millorat o es mant\u00e9 estable<\/strong>, un 45% i un 50% respectivament, mentre que \u00fanicament un 5% percep una deterioraci\u00f3 en el sector en el seu conjunt.<\/p>\n<h2>Perspectives futures<\/h2>\n<p>Quant a les projeccions a futur, el Term\u00f2metre reflecteix optimisme amb <strong>un 40% que creu que la seva situaci\u00f3 millorar\u00e0 durant el trimestre vinent<\/strong>, el mateix percentatge espera mantenir-se sense canvis, i no obstant aix\u00f2, <strong>un 20% expressa dubtes o anticipa menors projeccions<\/strong>, ja que el Q3 compr\u00e8n els <strong>mesos d&#8217;estiu<\/strong>, en els quals els h\u00e0bits i les prioritats dels clients ecol\u00f2gics es veuen alterades.<\/p>\n<p>Respecte a com s&#8217;espera que evolucioni el sector en el seu conjunt, <strong>el 38% de les empreses confia que millorar\u00e0<\/strong>, el 42% considera que es mantindr\u00e0 sense canvis i el 17% pensa que empitjorar\u00e0 o mostra dubtes sobre el desenvolupament sectorial.<\/p>\n<h2>Resultats per sectors productius<\/h2>\n<h3>Punts de venda<\/h3>\n<p>Si analitzem el conjunt dels <strong>punts de venda (botigues, cadenes, botigues online i gran consum)<\/strong>, veiem que la nota mitjana se situa en un <strong>3,6 sobre 5<\/strong>. Nota molt similar a la del Q1, que era de 3,7 de 5.<\/p>\n<p>Quant a les tend\u00e8ncies comparades amb el mateix trimestre de l&#8217;any passat, destaca que <strong>cap empresa ha declarat que la seva situaci\u00f3 hagi empitjorat en comparaci\u00f3 amb Q2 de 2024<\/strong>. En aquesta l\u00ednia, un 61% dels punts de venda afirma que la seva empresa ha experimentat millores i un 39% indica que s&#8217;ha mantingut en nivells similars. En relaci\u00f3 amb les <strong>perspectives futures<\/strong>, al Q3, <strong>la tend\u00e8ncia \u00e9s optimista<\/strong>: el 39% espera que la seva empresa millori, el 33% anticipa que es mantindr\u00e0 estable i un 28% preveu dubtes o una deterioraci\u00f3 en la seva situaci\u00f3.<\/p>\n<p>Pel que fa al <strong>sector ecol\u00f2gic<\/strong> en general, els punts de venda li assignen una puntuaci\u00f3 <strong>mitjana de 3,6<\/strong>, el que suposa la mateixa nota que li atorguen a les seves pr\u00f2pies empreses. Comparat amb el mateix per\u00edode de 2024, el 50% dels punts de venda considera que el sector ha millorat, mentre que la majoria, un 45%, creu que s&#8217;ha mantingut estable, i un 5% percep una deterioraci\u00f3 respecte al segon trimestre de l&#8217;any passat. <strong>De cara al pr\u00f2xim trimestre, les expectatives sobre l&#8217;evoluci\u00f3 del sector s\u00f3n majorit\u00e0riament d&#8217;estabilitat<\/strong>: el 45% pensa que la situaci\u00f3 romandr\u00e0 sense canvis, el 28% espera una millora i el 27% anticipa un empitjorament o incertesa.<\/p>\n<p><strong>Taula 2: Resultats desglossats dels punts de venda<\/strong><\/p>\n<table style=\"height: 512px; width: 101.185%;\" width=\"101.185%\">\n<tbody>\n<tr>\n<th style=\"width: 26.4382%; border-color: #000000; border-style: solid;\" colspan=\"2\" rowspan=\"2\" width=\"177\"><span style=\"font-size: 8pt;\"><strong>SECTORS<\/strong><\/span><\/p>\n<p><span style=\"font-size: 8pt;\"><strong>PRODUCTIUS<\/strong><\/span><\/th>\n<th style=\"width: 71.2362%; border-color: #000000; border-style: solid;\" colspan=\"6\" width=\"519\"><span style=\"font-size: 8pt;\"><strong>INDICADORS<\/strong><\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"88\"><span style=\"font-size: 8pt;\"><strong>Nota mitjana<\/strong><\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia mateix trimestre any anterior*<\/strong><\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia futura*<\/strong><\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"73\"><span style=\"font-size: 8pt;\"><strong>Nota mitjana conjunt del sector<\/strong><\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia mateix trimestre any anterior sector*<\/strong><\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia futura del sector*<\/strong><\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 8.44553%; border-color: #000000; border-style: solid;\" rowspan=\"5\" width=\"58\"><span style=\"font-size: 8pt;\"><strong>Punts de venda<\/strong><\/span><\/th>\n<th style=\"width: 17.9927%; border-color: #000000; border-style: solid;\" width=\"119\"><span style=\"font-size: 8pt;\"><strong>Conjunt<\/strong><\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"88\"><span style=\"font-size: 8pt;\">3,6<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"73\"><span style=\"font-size: 8pt;\">3,6<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 17.9927%; border-color: #000000; border-style: solid;\" width=\"119\"><span style=\"font-size: 8pt;\"><strong>Botigues independents (de 1 a 3)<\/strong><\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"88\"><span style=\"font-size: 8pt;\">3,4<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"73\"><span style=\"font-size: 8pt;\">3,6<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+\/=<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 17.9927%; border-color: #000000; border-style: solid;\" width=\"119\"><span style=\"font-size: 8pt;\"><strong>Cadenes especialitzades<\/strong><\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"88\"><span style=\"font-size: 8pt;\">3,3<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"73\"><span style=\"font-size: 8pt;\">3,3<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 17.9927%; border-color: #000000; border-style: solid;\" width=\"119\"><span style=\"font-size: 8pt;\"><strong>Online<\/strong><\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"88\"><span style=\"font-size: 8pt;\">3,8<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\">+\/-<\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"73\"><span style=\"font-size: 8pt;\">3,4<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">-\/=<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">-\/=<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 17.9927%; border-color: #000000; border-style: solid;\" width=\"119\"><span style=\"font-size: 8pt;\"><strong>Gran Consum<\/strong><\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"88\"><span style=\"font-size: 8pt;\">5<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\">&#8211;<\/span><\/th>\n<th style=\"width: 10.1591%; border-color: #000000; border-style: solid;\" width=\"73\"><span style=\"font-size: 8pt;\">5<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.7295%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">&#8211;<\/span><\/th>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><em>*(+), (=) o (-) segons la tend\u00e8ncia majorit\u00e0ria. Sent (+) quan la resposta \u00e9s: ha millorat, (=) quan la resposta \u00e9s: s\u2019ha quedat igual, i (-) quan la resposta \u00e9s: ha empitjorat. Font: Elaboraci\u00f3 pr\u00f2pia amb les dades del TTESE Q2 2025.<\/em><\/p>\n<p>Podem observar els seg\u00fcents punts rellevants:<\/p>\n<p>&#8211;<strong>La nota mitjana trimestral dels punts de venda despunta especialment en els punts de venda de gran consum<\/strong>, \u00e9s a dir, les superf\u00edcies de venda que ofereixen productes de producci\u00f3 convencional i ecol\u00f2gics, perjudicant clarament els negocis especialitzats en productes certificats.<\/p>\n<ul>\n<li>Els punts de venda es veuen especialment <strong>preocupats pel canvi d&#8217;h\u00e0bits en el per\u00edode vacacional <\/strong>i plantegen incertesa en les vendes.<\/li>\n<li><strong>El conjunt de punts de venda notifiquen tend\u00e8ncies d&#8217;augment o estabilitzaci\u00f3 de vendes comparant-ho amb el mateix trimestre de 2024<\/strong>, demostrant una din\u00e0mica positiva en l&#8217;augment de mercat del sector ecol\u00f2gic.<\/li>\n<\/ul>\n<blockquote><p><em>De cara al pr\u00f2xim trimestre, les expectatives sobre l&#8217;evoluci\u00f3 del sector s\u00f3n majorit\u00e0riament d&#8217;estabilitat<\/em><\/p><\/blockquote>\n<h3>Fabricaci\u00f3<\/h3>\n<p><strong>Les companyies que es dediquen a la fabricaci\u00f3<\/strong> de productes ecol\u00f2gics durant el segon trimestre de 2025 van avaluar el seu rendiment amb <strong>una puntuaci\u00f3 mitjana de 3,5<\/strong> i aix\u00f2 suposa un lleu descens en comparaci\u00f3 amb el primer trimestre de 2025, quan van aconseguir una nota de 3,8 sobre 5.<\/p>\n<p><strong>En relaci\u00f3 amb el mateix trimestre de l&#8217;any anterior<\/strong> (Q2 2024), els productors mostren una millora significativa: <strong>el 50% afirma haver millorat, el 28% assenyala que s&#8217;ha mantingut igual i un 22% indica que la seva situaci\u00f3 ha empitjorat<\/strong>. De cara al Q3 de 2025, un 50\u202f% estima que els seus resultats es mantindran estables, un 28% confia en una millora i un 22% creu que baixar\u00e0 la seva producci\u00f3.<\/p>\n<p>En analitzar com la fabricaci\u00f3 percep el <strong>conjunt del sector<\/strong>, observem que la nota mitjana atorgada \u00e9s <strong>de 3,5<\/strong>, la mateixa qualificaci\u00f3 que a la seva \u00e0rea productiva. D&#8217;altra banda, <strong>el 45% considera que el sector ha millorat en comparaci\u00f3 amb el mateix trimestre de 2024, mentre que el 50% opina que s&#8217;ha mantingut sense canvis i el 5% percep un retroc\u00e9s<\/strong>. Finalment, en ser consultats sobre les seves expectatives per al tercer trimestre de 2025, les previsions s\u00f3n majorit\u00e0riament optimistes: el 33% anticipa un creixement del sector, el 39% creu que es mantindr\u00e0 estable i el 28% preveu una disminuci\u00f3.<\/p>\n<p>Si desglossem la fabricaci\u00f3 per \u00e0rea de producci\u00f3, obtenim la seg\u00fcent informaci\u00f3:<\/p>\n<p><strong>Taula 3: Resultats desglossats de les empreses de fabricaci\u00f3 segons la seva \u00e0rea de producci\u00f3<\/strong><\/p>\n<table style=\"height: 286px;\" width=\"697\">\n<tbody>\n<tr>\n<th style=\"width: 26.9745%; border-color: #000000; border-style: solid;\" colspan=\"2\" rowspan=\"2\" width=\"189\"><span style=\"font-size: 8pt;\"><strong>SECTORS<\/strong><\/span><\/p>\n<p><span style=\"font-size: 8pt;\"><strong>PRODUCTIUS<\/strong><\/span><\/th>\n<th style=\"width: 70.7169%; border-color: #000000; border-style: solid;\" colspan=\"6\" width=\"491\"><span style=\"font-size: 8pt;\"><strong>INDICADORS<\/strong><\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 10.0851%; border-color: #000000; border-style: solid;\" width=\"58\"><span style=\"font-size: 8pt;\"><strong>Nota mitjana<\/strong><\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia mateix trimestre any anterior*<\/strong><\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia futura*<\/strong><\/span><\/th>\n<th style=\"width: 10.0851%; border-color: #000000; border-style: solid;\" width=\"78\"><span style=\"font-size: 8pt;\"><strong>Nota mitjana conjunt del sector<\/strong><\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia mateix trimestre any anterior sector*<\/strong><\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia futura del sector*<\/strong><\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" rowspan=\"3\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Fabricaci\u00f3<\/strong><\/span><\/th>\n<th style=\"width: 14.3378%; border-color: #000000; border-style: solid;\" width=\"99\"><span style=\"font-size: 8pt;\"><strong>Conjunt<\/strong><\/span><\/th>\n<th style=\"width: 10.0851%; border-color: #000000; border-style: solid;\" width=\"58\"><span style=\"font-size: 8pt;\">3,5<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 10.0851%; border-color: #000000; border-style: solid;\" width=\"78\"><span style=\"font-size: 8pt;\">3,5<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 14.3378%; border-color: #000000; border-style: solid;\" width=\"99\"><span style=\"font-size: 8pt;\"><strong>Alimentaci\u00f3<\/strong><\/span><\/th>\n<th style=\"width: 10.0851%; border-color: #000000; border-style: solid;\" width=\"58\"><span style=\"font-size: 8pt;\">3,6<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 10.0851%; border-color: #000000; border-style: solid;\" width=\"78\"><span style=\"font-size: 8pt;\">3,5<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 14.3378%; border-color: #000000; border-style: solid;\" width=\"99\"><span style=\"font-size: 8pt;\"><strong>Cura personal<\/strong><\/span><\/th>\n<th style=\"width: 10.0851%; border-color: #000000; border-style: solid;\" width=\"58\"><span style=\"font-size: 8pt;\">3,5<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 10.0851%; border-color: #000000; border-style: solid;\" width=\"78\"><span style=\"font-size: 8pt;\">3,6<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+\/=<\/span><\/th>\n<th style=\"width: 12.6367%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><em>*<\/em><em>(+), (=) o (-) segons la tend\u00e8ncia majorit\u00e0ria. Sent (+) quan la resposta \u00e9s: ha millorat, (=) quan la resposta \u00e9s: s\u2019ha quedat igual, i (-) quan la resposta \u00e9s: ha empitjorat. Font: Elaboraci\u00f3 pr\u00f2pia amb les dades del TTESE Q2 2025.<\/em><\/p>\n<p>Podem observar les seg\u00fcents din\u00e0miques rellevants:<\/p>\n<ul>\n<li><strong>Ens trobem amb unes din\u00e0miques molt similars i continuistes respecte a tend\u00e8ncies passades i horitzons futurs<\/strong>: totes dues \u00e0rees productives reporten millores en comparaci\u00f3 al Q2 de 2024, alhora que es mantenen optimistes sobre la seva capacitat de mantenir la producci\u00f3 durant el Q3 de 2025. Pel que fa a la seva visi\u00f3 sobre el conjunt sectorial, presenten una mirada molt estabilitzada del sector, afirmant taxes similars de creixement que en el mateix trimestre de 2024 i apostant per un manteniment de les taxes de mercat en el futur.<\/li>\n<\/ul>\n<blockquote><p><em>Democratitzar el consum, sense comprometre la qualitat ni els valors sostenibles, \u00e9s un dels grans reptes sectorials<\/em><\/p><\/blockquote>\n<h3>Distribuci\u00f3<\/h3>\n<p>Pel que fa a les <strong>empreses distribu\u00efdores<\/strong> de productes ecol\u00f2gics, la qualificaci\u00f3 mitjana del trimestre se situa en 3,5 sobre 5, lleugerament per sota del trimestre anterior, quan va ser de 3,7. No obstant aix\u00f2, <strong>en comparar amb el mateix per\u00edode de 2024, l&#8217;evoluci\u00f3 \u00e9s positiva: el 56% indica que ha millorat, el 22% que s&#8217;ha mantingut estable i tamb\u00e9 un 22% declara haver empitjorat<\/strong>. De cara al futur, <strong>el Q3<\/strong>, el <strong>56% espera una millora, el 33% preveu estabilitat i l&#8217;11% anticipa un empitjorament de la seva situaci\u00f3<\/strong>.<\/p>\n<p>Des d&#8217;una <strong>perspectiva sectorial<\/strong>, les empreses atorguen una puntuaci\u00f3 mitjana de <strong>3,5<\/strong> sobre 5. En comparaci\u00f3 amb el primer trimestre de 2024, el 67% considera que s&#8217;ha mantingut estable i un 33% percep una millora en el sector. Quant a les previsions per al trimestre vinent, <strong>el 56% anticipa un creixement enfront d&#8217;un 44% que estima que no hi haur\u00e0 canvis<\/strong>.<\/p>\n<p>Si desglossem la distribuci\u00f3 segons la seva grand\u00e0ria, obtenim la seg\u00fcent informaci\u00f3:<\/p>\n<p><strong>Taula 4: Resultats desglossats de les empreses de distribuci\u00f3 segons la seva grand\u00e0ria<\/strong><\/p>\n<table style=\"width: 100%; height: 604px;\" width=\"696\">\n<tbody>\n<tr>\n<th style=\"width: 27.5572%; border-color: #000000; border-style: solid;\" colspan=\"2\" rowspan=\"2\" width=\"196\"><span style=\"font-size: 8pt;\"><strong>SECTORS PRODUCTIUS<\/strong><\/span><\/th>\n<th style=\"width: 70.0361%; border-color: #000000; border-style: solid;\" colspan=\"6\" width=\"500\"><span style=\"font-size: 8pt;\"><strong>INDICADORS<\/strong><\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"67\"><span style=\"font-size: 8pt;\"><strong>Nota mitjana<\/strong><\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia mateix trimestre any anterior*<\/strong><\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia futura<\/strong><\/span><\/th>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"75\"><span style=\"font-size: 8pt;\"><strong>Nota mitjana conjunt del sector*<\/strong><\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia mateix trimestre any anterior sector*<\/strong><\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\"><strong>Tend\u00e8ncia futura del sector*<\/strong><\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 13.1167%; border-color: #000000; border-style: solid;\" rowspan=\"4\" width=\"96\"><span style=\"font-size: 8pt;\"><strong>Distribuci\u00f3<\/strong><\/span><\/th>\n<th style=\"width: 14.4404%; border-color: #000000; border-style: solid;\" width=\"100\"><span style=\"font-size: 8pt;\"><strong>Conjunt<\/strong><\/span><\/th>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"67\"><span style=\"font-size: 8pt;\">3,5<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"75\"><span style=\"font-size: 8pt;\">3.5<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 14.4404%; border-color: #000000; border-style: solid;\" width=\"100\"><span style=\"font-size: 8pt;\"><strong>Empreses &lt;10 treballadors<\/strong><\/span><\/th>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"67\"><span style=\"font-size: 8pt;\">4,2<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+\/=<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"75\"><span style=\"font-size: 8pt;\">4<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+\/=<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 14.4404%; border-color: #000000; border-style: solid;\" width=\"100\"><span style=\"font-size: 8pt;\"><strong>Empreses 10-50 treballadors<\/strong><\/span><\/th>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"67\"><span style=\"font-size: 8pt;\">3,5<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\">+\/=<\/span><\/th>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"75\"><span style=\"font-size: 8pt;\">3,25<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+\/=<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+\/=<\/span><\/th>\n<\/tr>\n<tr>\n<th style=\"width: 14.4404%; border-color: #000000; border-style: solid;\" width=\"100\"><span style=\"font-size: 8pt;\"><strong>Empreses &gt;50 treballadors<\/strong><\/span><\/th>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"67\"><span style=\"font-size: 8pt;\">1<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">&#8211;<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"92\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 9.98797%; border-color: #000000; border-style: solid;\" width=\"75\"><span style=\"font-size: 8pt;\">3<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">=<\/span><\/th>\n<th style=\"width: 12.515%; border-color: #000000; border-style: solid;\" width=\"89\"><span style=\"font-size: 8pt;\">+<\/span><\/th>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><em>*(+), (=) o (-) segons la tend\u00e8ncia majorit\u00e0ria. Sent (+) quan la resposta \u00e9s: ha millorat, (=) quan la resposta \u00e9s: s\u2019ha quedat igual, i (-) quan la resposta \u00e9s: ha empitjorat. Font: Elaboraci\u00f3 pr\u00f2pia amb les dades del TTESE Q2 2025<\/em><\/p>\n<p>Punts clau:<\/p>\n<ul>\n<li>El trimestre ha estat marcat per <strong>din\u00e0miques molt desiguals depenent de la grand\u00e0ria de les empreses enquestades<\/strong>, destacant els mals resultats de les empreses amb m\u00e9s de 50 empleats, que afirma menors taxes que el mateix trimestre de l&#8217;any anterior.<\/li>\n<li>S\u00f3n les empreses de distribuci\u00f3 amb menys treballadors les que aporten millors resultats trimestrals, tant en notes mitjanes com en perspectives futures i que demostren el seu comprom\u00eds i la seva confian\u00e7a a continuar creixent de forma molt optimista.<\/li>\n<\/ul>\n<p>A mode de resum del conjunt de sectors productius.<\/p>\n<figure id=\"attachment_116070\" aria-describedby=\"caption-attachment-116070\" style=\"width: 2373px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-116070\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-1-2Q-2025-CAT.png\" alt=\"\" width=\"2373\" height=\"1810\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-1-2Q-2025-CAT.png 2373w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-1-2Q-2025-CAT-768x586.png 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-1-2Q-2025-CAT-1536x1172.png 1536w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-1-2Q-2025-CAT-2048x1562.png 2048w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-1-2Q-2025-CAT-551x420.png 551w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-1-2Q-2025-CAT-80x60.png 80w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-1-2Q-2025-CAT-696x531.png 696w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/07\/Grafico-1-2Q-2025-CAT-1068x815.png 1068w\" sizes=\"auto, (max-width: 2373px) 100vw, 2373px\" \/><figcaption id=\"caption-attachment-116070\" class=\"wp-caption-text\">Elaboraci\u00f3 pr\u00f2pia amb les dades del TTESE Q2 2025.<\/figcaption><\/figure>\n<h2>Reptes sectorials<\/h2>\n<p>En ser preguntades pels reptes <strong>sectorials<\/strong>, les empreses enquestades reflexionen sobre diferents q\u00fcestions. D&#8217;una banda, <strong>la dificultat de mantenir preus competitius en un context d&#8217;augment dels preus de producci\u00f3 i l&#8217;increment de les grans superf\u00edcies i botigues online amb producte ecol\u00f2gic<\/strong>. Democratitzar el consum, sense comprometre la qualitat ni els valors sostenibles que el caracteritzen, \u00e9s especialment dificult\u00f3s i requeriria de <strong>majors quotes de suport p\u00fablic<\/strong>.<\/p>\n<p>D&#8217;altra banda, <strong>fer front al <em>greenwashing<\/em><\/strong> destacant que els productes ecol\u00f2gics no sols s\u00f3n una opci\u00f3 responsable amb el medi ambient, sin\u00f3 tamb\u00e9 l&#8217;alternativa m\u00e9s saludable i sostenible per al benestar personal i del planeta, \u00e9s tamb\u00e9 un dels grans acompliments comuns. En definitiva, mantenir i augmentar quota de mercat per a continuar creixent, a trav\u00e9s de difondre la narrativa de sostenibilitat i\u00a0 salut, \u00e9s actualment la preocupaci\u00f3 m\u00e9s compartida sectorialment.<\/p>\n<p>Totes les dades s\u00f3n administrades per Bio Eco Actual, sense publicar dades identificatives i tractades de manera an\u00f2nima i agrupada. Per a con\u00e8ixer o aportar dades al Term\u00f2metre Trimestral de l&#8217;Estat del Sector Ecol\u00f2gic podeu posar-vos en contacte amb: <a href=\"mailto:marketing@bioecoactual.com\">marketing@bioecoactual.com<\/a><\/p>\n<p><strong>Autora: <\/strong>Gemma Isern Castells, polit\u00f2loga, m\u00e0ster en Relacions Internacionals, Seguretat i Desenvolupament | <a href=\"mailto:marketing@bioecoactual.com\">marketing@bioecoactual.com<\/a><\/p>\n<p><a href=\"https:\/\/www.bioecoactual.com\/ca\/subscripcio\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Subscriu-te<\/strong><\/a><strong> a la Newsletter i rep cada mes Bio Eco Actual gratis al teu correu<\/strong><\/p>\n<p><strong><em>Bio Eco Actual<\/em><\/strong>, <em>el teu mensual 100% ecol\u00f2gic<\/em><strong><br \/>\nLlegir <\/strong><a href=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2025\/06\/BioEcoActual_Juliol_2025.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Bio Eco Actual Juliol 2025<\/strong><\/a><\/p>\n<p><iframe style=\"border: none; width: 100%; height: 520px;\" src=\"\/\/e.issuu.com\/embed.html?d=bioecoactual_juliol_2025&amp;hideIssuuLogo=true&amp;showOtherPublicationsAsSuggestions=true&amp;u=bioecoactual\" allowfullscreen=\"allowfullscreen\"> <\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Estudiar els processos permet comprendre de manera integral els sectors. Aquesta &eacute;s la premissa que impulsa el Term&ograve;metre Trimestral de l&rsquo;Estat del Sector Ecol&ograve;gic (TTESE). En l&rsquo;edici&oacute; corresponent al segon trimestre de 2025 (abril &ndash; juny), han participat empreses amb perfils variats, garantint una mostra representativa i equilibrada del sector. En les dades recollides en [&hellip;]<\/p>\n","protected":false},"author":587,"featured_media":116064,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7164],"tags":[],"class_list":["post-116063","post","type-post","status-publish","format-standard","has-post-thumbnail","category-actualitat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>El 95% de les empreses del sector ecol\u00f2gic afirma que la situaci\u00f3 sectorial ha millorat o es mant\u00e9 estable en el segon trimestre - Bio Eco Actual<\/title>\n<meta name=\"description\" content=\"El Term\u00f2metre ens ofereix informaci\u00f3 completa del sector ecol\u00f2gic a Espanya en el primer trimestre de 2025: abril-juny (Q2)\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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