{"id":127230,"date":"2026-07-06T10:00:25","date_gmt":"2026-07-06T08:00:25","guid":{"rendered":"https:\/\/www.bioecoactual.com\/?p=127230"},"modified":"2026-07-06T10:02:12","modified_gmt":"2026-07-06T08:02:12","slug":"per-que-sencareix-el-producte-ecologic","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/","title":{"rendered":"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic?"},"content":{"rendered":"<p style=\"margin: 0 0 18px 0;\">La primera causa de l\u2019encariment no \u00e9s ideol\u00f2gica, sin\u00f3 <strong>f\u00edsica<\/strong>: produir aliments avui \u00e9s m\u00e9s car, m\u00e9s incert i m\u00e9s exposat a interrupcions. Sequeres perllongades, onades de calor, pluges torrencials i plagues alteren rendiments, calendaris de recol\u00b7lecci\u00f3 i disponibilitat de producte.<\/p>\n<p><!--more--><\/p>\n<figure id=\"attachment_127222\" aria-describedby=\"caption-attachment-127222\" style=\"width: 1000px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127222\" style=\"width: 100%; height: auto; display: block; border-radius: 28px; box-shadow: 0 18px 42px rgba(0,0,0,0.12); overflow: hidden;\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS.jpg\" alt=\"Caf\u00e8\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS.jpg 1000w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS-768x512.jpg 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS-630x420.jpg 630w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS-696x464.jpg 696w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-127222\" class=\"wp-caption-text\">123RF Limited\u00a9liudmilachernetska. Pujada de preu del caf\u00e8<\/figcaption><\/figure>\n<p style=\"margin: 0 0 18px 0;\">En ecol\u00f2gic el problema es multiplica perqu\u00e8 hi ha menys eines qu\u00edmiques, m\u00e9s depend\u00e8ncia del maneig agron\u00f2mic, m\u00e9s feina preventiva i m\u00e9s risc de p\u00e8rdua si el cultiu es descompensa. El cas espanyol m\u00e9s visible ha estat l\u2019oli d\u2019oliva: dues campanyes curtes van disparar preus i tamb\u00e9 van tensar l\u2019oli ecol\u00f2gic. En fruites i hortalisses, que s\u00f3n les categories de m\u00e9s volum en bio, qualsevol problema d\u2019aigua, fertilitzants, m\u00e0 d\u2019obra o transport es trasllada r\u00e0pidament al lineal.<\/p>\n<div style=\"margin: 34px 0 0 0;\">\n<p style=\"margin: 0 0 18px 0;\">El segon factor \u00e9s la <strong>inflaci\u00f3 heretada<\/strong>. Tot i que la pujada s\u2019ha moderat, els costos no han tornat al punt de partida i moltes empreses encara treballen amb una base de despesa m\u00e9s alta. CaixaBank Research calcula que els aliments van ser el component que m\u00e9s es va encarir entre el desembre del 2019 i l\u2019agost del 2024, amb un augment acumulat del 30,7%.<\/p>\n<p style=\"margin: 0;\">Per al pag\u00e8s, els preus pagats per energia, fertilitzants i pinsos van arribar a pujar un 55% fins a l\u2019agost del 2022 i, malgrat la posterior correcci\u00f3, seguien al voltant d\u2019un 22% per sobre del nivell prepand\u00e8mia. En ecol\u00f2gic, on hi ha m\u00e9s costos de certificaci\u00f3, segregaci\u00f3, tra\u00e7abilitat, controls i menor escala industrial, aquesta pressi\u00f3 s\u2019absorbeix pitjor i deixa menys marge per contenir el preu final.<\/p>\n<\/div>\n<div style=\"background: #fff8e6; border-radius: 24px; padding: 28px; margin: 34px 0; box-shadow: 0 14px 34px rgba(0,0,0,0.07);\">\n<p style=\"margin: 0 0 18px 0;\">La tercera causa \u00e9s <strong>internacional<\/strong>. L\u2019article de refer\u00e8ncia de la publicaci\u00f3 alemanya <em>Schrot&amp;Korn<\/em> cita cacau, xocolata, esp\u00e8cies, te i llegums com a productes sotmesos a escassetat, males collites i compet\u00e8ncia global.<\/p>\n<p style=\"margin: 0;\">A Espanya passa el mateix amb refer\u00e8ncies ecol\u00f2giques importades o amb ingredients presents en transformats bio: caf\u00e8, cacau, xocolata, fruita seca, llavors, pinsos proteics o envasos. La guerra d\u2019Ucra\u00efna, els conflictes energ\u00e8tics, la tensi\u00f3 mar\u00edtima i la volatilitat de primeres mat\u00e8ries no distingeixen entre producte convencional i ecol\u00f2gic; per\u00f2 el bio sol tenir menys prove\u00efdors alternatius certificats, de manera que la substituci\u00f3 \u00e9s m\u00e9s lenta, m\u00e9s complexa i m\u00e9s cara.<\/p>\n<\/div>\n<div style=\"margin: 34px 0 0 0;\">\n<p style=\"margin: 0 0 18px 0;\">La quarta explicaci\u00f3 \u00e9s <strong>estructural<\/strong>: produir ecol\u00f2gic exigeix m\u00e9s i remunera de manera irregular. Espanya avui augmenta superf\u00edcie, per\u00f2 el 2024 va baixar el nombre d\u2019operadors ecol\u00f2gics un 2,8% i tamb\u00e9 van baixar les activitats industrials certificades.<\/p>\n<p style=\"margin: 0;\">Aquest senyal \u00e9s important: si el preu final puja, per\u00f2 el marge no arriba al productor o transformador, la conversi\u00f3 perd atractiu i alguns operadors dubten abans d\u2019ampliar capacitat. A la ramaderia ecol\u00f2gica, a m\u00e9s, el cost d\u2019alimentaci\u00f3, benestar, pasturatge i disponibilitat de mat\u00e8ria primera certificada fa que la difer\u00e8ncia davant del convencional sigui especialment visible en carn, ous i lactis.<\/p>\n<\/div>\n<div style=\"background: #ffffff; border-top: 3px solid #e5aa14; border-bottom: 3px solid #e5aa14; padding: 24px 0; margin: 34px 0;\">\n<p style=\"font-family: Georgia, 'Times New Roman', serif; font-size: 28px; line-height: 1.35; margin: 0; color: #111111; font-weight: bold;\">El consumidor vol bio, per\u00f2 el vol a prop, reconeixible i competitiu davant d\u2019una cistella convencional que ja s\u2019ha encarit molt i que obliga a prioritzar cada compra.<\/p>\n<\/div>\n<div style=\"margin: 34px 0 0 0;\">\n<p style=\"margin: 0 0 18px 0;\">La <strong>distribuci\u00f3<\/strong> tamb\u00e9 canvia la formaci\u00f3 del preu. Durant anys, la botiga especialitzada va defensar el relat, la varietat i la confian\u00e7a. Avui el creixement passa en gran part per supermercats i descompte, que aporten volum, proximitat i marca blanca, per\u00f2 tamb\u00e9 pressionen preus, concentren poder de compra i homogene\u00eftzen assortits.<\/p>\n<p style=\"margin: 0;\">El Ministeri d\u2019Agricultura, Pesca i Alimentaci\u00f3 (MAPA) situa les botigues tradicionals i supermercats com a canals principals, mentre que el comer\u00e7 electr\u00f2nic encara \u00e9s minoritari. El consumidor vol bio, per\u00f2 el vol a prop, reconeixible i competitiu davant d\u2019una cistella convencional que ja s\u2019ha encarit molt i que obliga a prioritzar cada compra.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<figure id=\"attachment_127225\" aria-describedby=\"caption-attachment-127225\" style=\"width: 1000px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127225\" style=\"width: 100%; height: auto; display: block; border-radius: 28px; box-shadow: 0 18px 42px rgba(0,0,0,0.12); overflow: hidden;\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.7_SECCIO_MERCATS.jpg\" alt=\"Oli d\u2019oliva\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.7_SECCIO_MERCATS.jpg 1000w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.7_SECCIO_MERCATS-768x512.jpg 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.7_SECCIO_MERCATS-630x420.jpg 630w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.7_SECCIO_MERCATS-696x464.jpg 696w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-127225\" class=\"wp-caption-text\">123RF Limited\u00a9silviamoraleja<\/figcaption><\/figure>\n<p>El <strong>cost<\/strong> continua frenant la freq\u00fc\u00e8ncia. La resposta de la llar espanyola ha estat defensiva: m\u00e9s comparaci\u00f3 entre cadenes, m\u00e9s marca blanca, m\u00e9s espera de promocions i m\u00e9s sensibilitat davant de qualsevol difer\u00e8ncia de preu. L\u2019OCU observa m\u00e0xims recents a la cistella de la compra i pujades rellevants en fruites i verdures; El Pa\u00eds ha descrit una cistella molt m\u00e9s cara que fa cinc anys. Aquest entorn penalitza el bio davant de cada decisi\u00f3 di\u00e0ria perqu\u00e8 competeix per una part discrecional del pressupost alimentari i perqu\u00e8 molts consumidors l\u2019alternen amb productes convencionals quan el diferencial es percep excessiu.<\/p>\n<div style=\"margin: 34px 0 0 0;\">\n<p style=\"margin: 0 0 18px 0;\">La <strong>regulaci\u00f3<\/strong> afegeix una capa m\u00e9s. La certificaci\u00f3 europea \u00e9s imprescindible per generar confian\u00e7a i combatre el <em>greenwashing<\/em>, per\u00f2 implica documentaci\u00f3, auditories, separaci\u00f3 de fluxos i controls. Per a petites finques, elaboradors artesans o importadors de tercers pa\u00efsos, la c\u00e0rrega administrativa pot ser proporcionalment alta.<\/p>\n<p style=\"margin: 0;\">La soluci\u00f3 no ha de ser relaxar l\u2019est\u00e0ndard, sin\u00f3 simplificar tr\u00e0mits, digitalitzar controls, refor\u00e7ar formaci\u00f3 t\u00e8cnica i evitar duplicitats a la Pol\u00edtica Agr\u00e0ria Comuna (PAC). Si produir b\u00e9 costa m\u00e9s, la pol\u00edtica p\u00fablica ha de reduir costos improductius i fiscalitat, no rebaixar garanties ni debilitar la credibilitat del segell.<\/p>\n<\/div>\n<div style=\"background: #fff8e6; border-radius: 24px; padding: 28px; margin: 34px 0; box-shadow: 0 14px 34px rgba(0,0,0,0.07);\">\n<p style=\"font-family: Georgia, 'Times New Roman', serif; font-size: 27px; line-height: 1.35; margin: 0; color: #111111; font-weight: bold;\">La soluci\u00f3 no ha de ser relaxar l\u2019est\u00e0ndard, sin\u00f3 simplificar tr\u00e0mits, digitalitzar controls, refor\u00e7ar formaci\u00f3 t\u00e8cnica i evitar duplicitats a la Pol\u00edtica Agr\u00e0ria Comuna (PAC).<\/p>\n<\/div>\n<div style=\"margin: 34px 0 0 0;\">\n<p style=\"margin: 0 0 18px 0;\">La conclusi\u00f3 \u00e9s inc\u00f2moda: el bio no puja perqu\u00e8 sigui un luxe artificial, sin\u00f3 perqu\u00e8 revela abans que altres aliments el cost real de produir amb m\u00e9s restriccions ambientals, m\u00e9s i m\u00e9s cara m\u00e0 d\u2019obra, m\u00e9s control i menys economies d\u2019escala. Tot i aix\u00f2, el sector no es pot limitar a demanar al consumidor que pagui m\u00e9s.<\/p>\n<p style=\"margin: 0;\">Necessita guanyar efici\u00e8ncia, agrupar oferta, escur\u00e7ar cadenes, ampliar compra p\u00fablica a escoles i hospitals, <strong>explicar millor l\u2019Eurofulla<\/strong>, desenvolupar assortiments b\u00e0sics assequibles i fer servir el canal digital per a venda directa i fidelitzaci\u00f3. El futur de l\u2019ecol\u00f2gic espanyol dependr\u00e0 de convertir el sobrepreu en valor percebut, no pas en una barrera permanent per al consum, per a compradors que comparen m\u00e9s i decideixen amb menys marge.<\/p>\n<\/div>\n<p style=\"margin: 34px 0 18px 0;\"><strong>Autor: <\/strong>David Mart\u00edn, Conseller Assessor Corporatiu.<\/p>\n<p><a href=\"https:\/\/www.bioecoactual.com\/ca\/subscripcio\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Subscriu-te<\/strong><\/a><strong> a la Newsletter i rep cada mes Bio Eco Actual gratis al teu correu<\/strong><\/p>\n<p><strong><em>Bio Eco Actual<\/em><\/strong>, <em>el teu mensual 100% ecol\u00f2gic<\/em><strong><br \/>\n<\/strong><a href=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/06\/BioEcoActual_Juliol_2026.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><strong> Llegir Bio Eco Actual Juliol 2026<\/strong><\/a><\/p>\n<p><iframe style=\"border: none; width: 100%; height: 520px;\" src=\"\/\/e.issuu.com\/embed.html?d=bioecoactual_juliol_2026&amp;hideIssuuLogo=true&amp;showOtherPublicationsAsSuggestions=true&amp;u=bioecoactual\" allowfullscreen=\"allowfullscreen\"> <\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La primera causa de l&rsquo;encariment no &eacute;s ideol&ograve;gica, sin&oacute; f&iacute;sica: produir aliments avui &eacute;s m&eacute;s car, m&eacute;s incert i m&eacute;s exposat a interrupcions. Sequeres perllongades, onades de calor, pluges torrencials i plagues alteren rendiments, calendaris de recol&middot;lecci&oacute; i disponibilitat de producte.<\/p>\n","protected":false},"author":592,"featured_media":127223,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7173],"tags":[],"class_list":["post-127230","post","type-post","status-publish","format-standard","has-post-thumbnail","category-professional"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic? - Bio Eco Actual<\/title>\n<meta name=\"description\" content=\"En aquest article, David Mart\u00edn analitza per qu\u00e8 s&#039;encareix el producte ecol\u00f2gic i quin factors pressionen el seu preu.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic?\" \/>\n<meta property=\"og:description\" content=\"En aquest article, David Mart\u00edn analitza per qu\u00e8 s&#039;encareix el producte ecol\u00f2gic i quin factors pressionen el seu preu.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/\" \/>\n<meta property=\"og:site_name\" content=\"Bio Eco Actual\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BioEcoActual\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-06T08:00:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-06T08:02:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Julia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bioecoactual\" \/>\n<meta name=\"twitter:site\" content=\"@bioecoactual\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/\"},\"author\":{\"name\":\"Julia\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#\\\/schema\\\/person\\\/1917425621d12045530837796be26ce4\"},\"headline\":\"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic?\",\"datePublished\":\"2026-07-06T08:00:25+00:00\",\"dateModified\":\"2026-07-06T08:02:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/\"},\"wordCount\":1104,\"publisher\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/PAG.6_SECCIO_MERCATS.jpg\",\"articleSection\":[\"Sector Ecol\u00f2gic (Professional)\"],\"inLanguage\":\"ca-ES\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/\",\"name\":\"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic? - Bio Eco Actual\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/PAG.6_SECCIO_MERCATS.jpg\",\"datePublished\":\"2026-07-06T08:00:25+00:00\",\"dateModified\":\"2026-07-06T08:02:12+00:00\",\"description\":\"En aquest article, David Mart\u00edn analitza per qu\u00e8 s'encareix el producte ecol\u00f2gic i quin factors pressionen el seu preu.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/#breadcrumb\"},\"inLanguage\":\"ca-ES\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca-ES\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/PAG.6_SECCIO_MERCATS.jpg\",\"contentUrl\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/PAG.6_SECCIO_MERCATS.jpg\",\"width\":1000,\"height\":667,\"caption\":\"Rising coffee price. Roasted beans and dollar bills with red arrows, double exposure\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2026\\\/07\\\/06\\\/per-que-sencareix-el-producte-ecologic\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#website\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/\",\"name\":\"Bio Eco Actual\",\"description\":\"Alimentaci\u00f3n Ecol\u00f3gica\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.bioecoactual.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca-ES\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#organization\",\"name\":\"Bio Eco Actual\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca-ES\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/BIOECO_CUADRADO_LOGO.png\",\"contentUrl\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/BIOECO_CUADRADO_LOGO.png\",\"width\":8192,\"height\":8192,\"caption\":\"Bio Eco Actual\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BioEcoActual\\\/\",\"https:\\\/\\\/x.com\\\/bioecoactual\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/bioecoactual\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#\\\/schema\\\/person\\\/1917425621d12045530837796be26ce4\",\"name\":\"Julia\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca-ES\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0ae7f1d9b7841d6bac72ee70f9533f6d815d98ebf40ef3a321812da63d66427d?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0ae7f1d9b7841d6bac72ee70f9533f6d815d98ebf40ef3a321812da63d66427d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0ae7f1d9b7841d6bac72ee70f9533f6d815d98ebf40ef3a321812da63d66427d?s=96&d=mm&r=g\",\"caption\":\"Julia\"},\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/author\\\/julia\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic? - Bio Eco Actual","description":"En aquest article, David Mart\u00edn analitza per qu\u00e8 s'encareix el producte ecol\u00f2gic i quin factors pressionen el seu preu.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/","og_locale":"ca_ES","og_type":"article","og_title":"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic?","og_description":"En aquest article, David Mart\u00edn analitza per qu\u00e8 s'encareix el producte ecol\u00f2gic i quin factors pressionen el seu preu.","og_url":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/","og_site_name":"Bio Eco Actual","article_publisher":"https:\/\/www.facebook.com\/BioEcoActual\/","article_published_time":"2026-07-06T08:00:25+00:00","article_modified_time":"2026-07-06T08:02:12+00:00","og_image":[{"width":1000,"height":667,"url":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS.jpg","type":"image\/jpeg"}],"author":"Julia","twitter_card":"summary_large_image","twitter_creator":"@bioecoactual","twitter_site":"@bioecoactual","twitter_misc":{"Written by":"Julia","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/#article","isPartOf":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/"},"author":{"name":"Julia","@id":"https:\/\/www.bioecoactual.com\/#\/schema\/person\/1917425621d12045530837796be26ce4"},"headline":"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic?","datePublished":"2026-07-06T08:00:25+00:00","dateModified":"2026-07-06T08:02:12+00:00","mainEntityOfPage":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/"},"wordCount":1104,"publisher":{"@id":"https:\/\/www.bioecoactual.com\/#organization"},"image":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS.jpg","articleSection":["Sector Ecol\u00f2gic (Professional)"],"inLanguage":"ca-ES"},{"@type":"WebPage","@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/","url":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/","name":"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic? - Bio Eco Actual","isPartOf":{"@id":"https:\/\/www.bioecoactual.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/#primaryimage"},"image":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS.jpg","datePublished":"2026-07-06T08:00:25+00:00","dateModified":"2026-07-06T08:02:12+00:00","description":"En aquest article, David Mart\u00edn analitza per qu\u00e8 s'encareix el producte ecol\u00f2gic i quin factors pressionen el seu preu.","breadcrumb":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/#breadcrumb"},"inLanguage":"ca-ES","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/"]}]},{"@type":"ImageObject","inLanguage":"ca-ES","@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/#primaryimage","url":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS.jpg","contentUrl":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2026\/07\/PAG.6_SECCIO_MERCATS.jpg","width":1000,"height":667,"caption":"Rising coffee price. Roasted beans and dollar bills with red arrows, double exposure"},{"@type":"BreadcrumbList","@id":"https:\/\/www.bioecoactual.com\/ca\/2026\/07\/06\/per-que-sencareix-el-producte-ecologic\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.bioecoactual.com\/ca\/"},{"@type":"ListItem","position":2,"name":"Per qu\u00e8 s\u2019encareix el producte ecol\u00f2gic?"}]},{"@type":"WebSite","@id":"https:\/\/www.bioecoactual.com\/#website","url":"https:\/\/www.bioecoactual.com\/","name":"Bio Eco Actual","description":"Alimentaci\u00f3n Ecol\u00f3gica","publisher":{"@id":"https:\/\/www.bioecoactual.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.bioecoactual.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca-ES"},{"@type":"Organization","@id":"https:\/\/www.bioecoactual.com\/#organization","name":"Bio Eco Actual","url":"https:\/\/www.bioecoactual.com\/","logo":{"@type":"ImageObject","inLanguage":"ca-ES","@id":"https:\/\/www.bioecoactual.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/01\/BIOECO_CUADRADO_LOGO.png","contentUrl":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/01\/BIOECO_CUADRADO_LOGO.png","width":8192,"height":8192,"caption":"Bio Eco Actual"},"image":{"@id":"https:\/\/www.bioecoactual.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BioEcoActual\/","https:\/\/x.com\/bioecoactual","https:\/\/www.linkedin.com\/in\/bioecoactual\/"]},{"@type":"Person","@id":"https:\/\/www.bioecoactual.com\/#\/schema\/person\/1917425621d12045530837796be26ce4","name":"Julia","image":{"@type":"ImageObject","inLanguage":"ca-ES","@id":"https:\/\/secure.gravatar.com\/avatar\/0ae7f1d9b7841d6bac72ee70f9533f6d815d98ebf40ef3a321812da63d66427d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0ae7f1d9b7841d6bac72ee70f9533f6d815d98ebf40ef3a321812da63d66427d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0ae7f1d9b7841d6bac72ee70f9533f6d815d98ebf40ef3a321812da63d66427d?s=96&d=mm&r=g","caption":"Julia"},"url":"https:\/\/www.bioecoactual.com\/ca\/author\/julia\/"}]}},"_links":{"self":[{"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/posts\/127230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/users\/592"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/comments?post=127230"}],"version-history":[{"count":2,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/posts\/127230\/revisions"}],"predecessor-version":[{"id":127233,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/posts\/127230\/revisions\/127233"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/media\/127223"}],"wp:attachment":[{"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/media?parent=127230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/categories?post=127230"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/tags?post=127230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}