{"id":16670,"date":"2017-05-02T20:21:38","date_gmt":"2017-05-02T20:21:38","guid":{"rendered":"https:\/\/www.bioecoactual.com\/?p=16670\/"},"modified":"2017-05-02T20:37:56","modified_gmt":"2017-05-02T20:37:56","slug":"sector-ecologic-dialoga-futur-biocultura-barcelona","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/ca\/2017\/05\/02\/sector-ecologic-dialoga-futur-biocultura-barcelona\/","title":{"rendered":"El sector ecol\u00f2gic dialoga sobre el futur a BioCultura Barcelona"},"content":{"rendered":"

El sector ecol\u00f2gic est\u00e0 en plena expansi\u00f3. Les dades parlen per si sols i auguren que el futur seguir\u00e0 aquest mateix cam\u00ed ascendent. Per aquest motiu, en el marc de la 24 edici\u00f3 de BioCultura Barcelona, \u200b\u200bla fira de productes ecol\u00f2gics i consum responsable m\u00e9s gran de l’estat, se celebrar\u00e0 una jornada de debat sobre quin ser\u00e0 el model de futur.<\/strong>
\n<\/p>\n

Segons les \u00faltimes dades del CCPAE, la facturaci\u00f3 de productes ecol\u00f2gics agroalimentaris al territori catal\u00e0 ha crescut de forma exponencial. El 2015 es va facturar un 38% m\u00e9s que l’any anterior<\/strong>, arribant als 400M \u20ac. A m\u00e9s, el nombre d’operadors de productes ecol\u00f2gics ha crescut prop d’un 7,5% el 2016. I la superf\u00edcie de producci\u00f3 ecol\u00f2gica a Catalunya arriba ja a les 170.000 Ha.<\/p>\n

Espanya continua liderant la producci\u00f3 ecol\u00f2gica a Europa i aquest any ha entrat en el top 10 de consum ecol\u00f2gic<\/p><\/blockquote>\n

Segons l’informe “El m\u00f3n de l’Agricultura Ecol\u00f2gica 2017<\/a>“, on s’assenyala tamb\u00e9 que Espanya \u00e9s el pa\u00eds amb el major creixement percentual d’aquest mercat, amb un 25% m\u00e9s sobre 2014.<\/p>\n

Els productes ecol\u00f2gics arriben a les grans superf\u00edcies<\/h3>\n

Un indicador clar d’aquest creixement \u00e9s que els productes ecol\u00f2gics han passat a ocupar els lineals de les grans superf\u00edcies.<\/strong> Des de l’organitzaci\u00f3 de BioCultura s’estima que \u00e9s un moment clau per al futur del sector i per aix\u00f2 \u00e9s necessari crear un debat sobre quin ha de ser el model a seguir pel sector ecol\u00f2gic per continuar perseguint el seu objectiu: convertir-se en l’\u00fanica opci\u00f3, sense desvirtuar pel cam\u00ed. \u00c1ngeles Parra, directora de BioCultura, assenyala: “BioCultura \u00e9s el reflex d’un mercat que es troba en una clara expansi\u00f3. I no deixar\u00e0 de ser aix\u00ed en els propers anys. La gran distribuci\u00f3 ha entrat en el sector. A nosaltres ens sembla b\u00e9 que l’aliment ecol\u00f2gic arribi al major nombre de llars.<\/em><\/p>\n

Ara b\u00e9, volem que no es perdi l’ess\u00e8ncia del nostre sector i creiem que el comer\u00e7 ‘bio’ ha d’anar acompanyat d’\u00e8tica i just\u00edcia social<\/p><\/blockquote>\n

Cada vegada m\u00e9s les grans superf\u00edcies volen estar presents a BioCultura. Nosaltres no podem impedir-ho, perqu\u00e8 no som els jutges que decideixen qu\u00e8 \u00e9s el b\u00e9 i qu\u00e8 \u00e9s el mal, per\u00f2 s\u00ed que podem posar condicions a la seva pres\u00e8ncia a la fira perqu\u00e8 tots tinguin l’espai i la pres\u00e8ncia que necessiten. Des del principi, nosaltres hem donat suport als petits productors, a les empreses familiars, als que sempre han estat en aix\u00f2 lluitant amb el convenciment que un m\u00f3n m\u00e9s sa \u00e9s possible, i no deixarem de fer-ho”.<\/em><\/p>\n

Jornada: un nou mercat BIO<\/h3>\n

La jornada, que tindr\u00e0 lloc en el marc de BioCultura Barcelona, \u200b\u200bse celebrar\u00e0 el dijous 4 de maig a partir de les 16:00 h. i es dividir\u00e0 en quatre sessions diferents. En la primera d’elles participaran els gerents de Biocop, Natureco i Hortec (Mercabarna) que debatran sobre la distribuci\u00f3 i com es presenta el futur<\/strong> m\u00e9s immediat. A continuaci\u00f3 el protagonisme passar\u00e0 a les botigues especialitzades amb una taula rodona en la qual participaran els encarregats de Biospace, Herbolari Navarro i Organic Market.<\/p>\n

A les 18:00 h. arribar\u00e0 el torn de les grans superf\u00edcies<\/strong>. Responsables de Carrefour, La Biosfera de El Corte Ingl\u00e9s i del Grup Bon Preu tindran oportunitat d’explicar les seves motivacions per apostar per l’ecol\u00f2gic. Finalment, s’analitzaran altres models de venda<\/strong> com els mercats, les cistelles a domicili i les associacions de consum. En aquesta activitat participaran representants del Mercat Ecol\u00f2gic de Pedralbes, Dr. Veg, la Cooperativa la Germinal i la Cooperativa de Consum Galliners.<\/p>\n

Nous productes a BioCultura Barcelona<\/h3>\n

Un altre indicador que el sector ecol\u00f2gic \u00e9s imparable \u00e9s que cada vegada les opcions de consum ‘bio’ s\u00f3n m\u00e9s i m\u00e9s variades.<\/strong> Moltes de les empreses participants a BioCultura aprofiten l’esdeveniment per presentar les seves novetats entre el p\u00fablic professional i veure l’acceptaci\u00f3 que tenen per part del consumidor final.<\/p>\n

El sector de l’alimentaci\u00f3 \u00e9s sens dubte el m\u00e9s consolidat i el que major pres\u00e8ncia t\u00e9 dins de BioCultura, acaparant el 40% de l’exposici\u00f3. Aquest any, Ekotrebol presenta la primera beguda energ\u00e8tica ecol\u00f2gica<\/strong> elaborada sobre la base del te verd matcha l’Jap\u00f3, una beguda que augmenta la capacitat de concentraci\u00f3 durant hores i assegura l’estat d’alerta i claredat mental per\u00f2 de forma serena i relaxada. L’oferta de plats preparats augmenta amb la gran selecci\u00f3 que estrena la Finestra Sul Cielo i Natureco completa la seva gamma de productes japonesos ecol\u00f2gics amb una salsa Teriyaki<\/strong>.<\/p>\n

Per la seva banda, la cosm\u00e8tica ecol\u00f2gica i la moda sostenible continuen el seu cam\u00ed ascendent<\/strong> i BioCultura \u00e9s un bon aparador per veure la seva evoluci\u00f3. Una trentena d’empreses de cosm\u00e8tica ecol\u00f2gica participen en l’edici\u00f3 barcelonina, moltes aprofitaran la fira per presentar davant els consumidors i els professionals del sector els seus nous tractaments com \u00e9s el cas de l’empresa segoviana Rosella Biocosmetics que presenta la primera BBCream certificada d’Espanya. Tamb\u00e9 podrem descobrir la nova gamma de frag\u00e0ncies Biocenter Distribuci\u00f3 o, ara que s’acosta l’estiu, els seus nous protectors solars. Per completar el look de platja en l’espai de moda debuta la Bella Lola, una marca de bikinis dissenyats i confeccionats a Girona.<\/p>\n

Consulta el programa de la Jornada\u00a0‘Un nou mercat bio’<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

El sector ecològic està en plena expansió. Les dades parlen per si sols i auguren que el futur seguirà aquest mateix camí ascendent. Per aquest motiu, en el marc de la 24 edició de BioCultura Barcelona, ​​la fira de productes ecològics i consum responsable més gran de l’estat, se celebrarà una jornada de debat sobre […]<\/p>\n","protected":false},"author":1,"featured_media":16664,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7164],"tags":[153,3595],"class_list":["post-16670","post","type-post","status-publish","format-standard","has-post-thumbnail","category-actualitat","tag-biocultura","tag-biocultura-barcelona"],"yoast_head":"\nEl sector ecol\u00f2gic dialoga sobre el futur a BioCultura Barcelona - Bio Eco Actual<\/title>\n<meta name=\"description\" content=\"El sector ecol\u00f2gic est\u00e0 en plena expansi\u00f3. 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