{"id":29112,"date":"2019-11-30T11:15:56","date_gmt":"2019-11-30T09:15:56","guid":{"rendered":"https:\/\/www.bioecoactual.com\/?p=29112"},"modified":"2019-12-02T10:20:47","modified_gmt":"2019-12-02T08:20:47","slug":"john-woods-si-no-puc-identificar-clarament-el-menjar-no-mel-menjo","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/ca\/2019\/11\/30\/john-woods-si-no-puc-identificar-clarament-el-menjar-no-mel-menjo\/","title":{"rendered":"John Woods: \u00abSi no puc identificar clarament el menjar, no me\u2019l menjo\u00bb"},"content":{"rendered":"

Entrevistem John Woods,<\/strong> Director General de l’empresa d’aliments Linwoods<\/a>, empresa<\/span> familiar<\/span> d’Irlanda de<\/span> Nord<\/span> que selecciona<\/span> acuradament<\/span> les<\/span> millors<\/span> llavors i<\/span> baies<\/span> de tot el<\/span> m\u00f3n<\/span> per elaborar<\/span> productes<\/span> ecol\u00f2gics,<\/span> saborosos<\/span> i<\/span> nutritius.<\/span> Tots<\/span> els<\/span> productes<\/span> es molen<\/span> en fred<\/span> per<\/span> preservar totes<\/span> les propietats<\/span> nutricionals<\/span> de les llavors.<\/span><\/span><\/p>\n

<\/p>\n

\"John<\/p>\n

Or\u00edgens: Quan i per qu\u00e8 es crea Linwoods?<\/strong><\/p>\n

Linwoods<\/strong> \u00e9s una empresa familiar d’aliments establerta des de fa molt de temps a Irlanda del Nord. El meu pare va obrir una petita botiga de queviures i ferreteria, aix\u00ed com una estaci\u00f3 de servei de gasolina el 1946. Va morir molt jove (43 anys) el 1952, deixant a la meva mare amb una fam\u00edlia nombrosa. Els meus germans grans van continuar amb el negoci fins a 1962, quan em vaig fer c\u00e0rrec de l’administraci\u00f3 i he estat operant aquest negoci durant els \u00faltims 55 anys.<\/p>\n

Despr\u00e9s d’una cirurgia major de cor el 1994, vaig prendre la decisi\u00f3 de comen\u00e7ar a viure un estil de vida molt m\u00e9s saludable. A m\u00e9s de desenvolupar un programa d’exercici regular, vaig mirar molt de prop la meva dieta i vaig introduir h\u00e0bits alimentaris molt m\u00e9s saludables. Vaig eliminar gaireb\u00e9 tots els aliments processats de la meva dieta.<\/p>\n

La meva regla general \u00e9s que si no puc identificar clarament el menjar, no me\u2019l menjo<\/p><\/blockquote>\n

En la meva recerca cont\u00ednua d’aliments integrals m\u00e9s naturals<\/strong>, vaig aprendre sobre la llinosa m\u00f2lta mentre assistia a una exposici\u00f3 d’aliments a B\u00e8lgica el 2002. A l’exposici\u00f3 vaig con\u00e8ixer un representant del Departament d’Agricultura de Canad\u00e0 que em va presentar els molts beneficis per a la salut d\u2019 aquesta llavor. Vaig decidir importar una quantitat de llavors de lli m\u00f2ltes del Canad\u00e0 i vaig proporcionar paquets gratu\u00efts a diverses farm\u00e0cies i herbolaris de la zona. Els vaig aconsellar que proporcionessin els paquets de forma gratu\u00efta a cada client que estava comprant un paquet de llavors de lli senceres.<\/p>\n

Durant els seg\u00fcents mesos, em van sorprendre els incre\u00efbles informes que vaig rebre dels consumidors de llavors de lli m\u00f2ltes que van completar el meu q\u00fcestionari. Vaig rebre nombrosos informes d’alleujament de dolors cr\u00f2nics en les articulacions, colesterol m\u00e9s baix, m\u00e9s energia, ungles m\u00e9s fortes, millor condici\u00f3 de la pell i millor digesti\u00f3.<\/p>\n

Aquests excel\u00b7lents resultats em van ajudar a prendre la decisi\u00f3 de llan\u00e7ar llavors m\u00f2ltes de lli en el mercat irland\u00e8s en 2004. La demanda va cr\u00e9ixer i llavors vam llan\u00e7ar el producte a Anglaterra. El 2006, vam establir una moderna f\u00e0brica de processament de llavors en Armagh i vam comen\u00e7ar a importar llavors de lli des de Canad\u00e0.<\/p>\n

Quan i com s’inicia la implantaci\u00f3 de productes de Linwoods a Espanya?<\/strong><\/p>\n

Vam comen\u00e7ar a vendre en el 2007 a trav\u00e9s d’un distribu\u00efdor que subministrava a petites botigues especialitzades en aliments bio a tot el pa\u00eds. La demanda va continuar creixent i la marca Linwoods<\/strong> \u00e9s avui una marca l\u00edder de superaliments a Espanya.<\/p>\n

Linwoods \u00e9s avui una marca l\u00edder de superaliments a Espanya<\/p><\/blockquote>\n

Els superaliments han arribat per quedar-se? Per qu\u00e8?<\/strong><\/p>\n

Els aliments vegetals que contenen fibra, prote\u00efnes, Omega 3, minerals i vitamines es classifiquen com superaliments per els molts beneficis incre\u00efbles que aporten a la dieta di\u00e0ria. Un exemple clar s\u00f3n les llavors de lli, chia, c\u00e0nem, gira-sol, carbassa, quinoa i moltes altres llavors. Una forma senzilla de mantenir una bona salut i tenir un sistema digestiu saludable \u00e9s incloure nous, llavors i grans integrals, aix\u00ed com una \u00e0mplia varietat de vegetals en la dieta di\u00e0ria. Aquests “superaliments”, o aliments naturals i m\u00ednimament processats, tamb\u00e9 milloraran en gran mesura el sistema immunol\u00f2gic, prevenint els refredats i la grip. Un sistema immunitari fort tamb\u00e9 ajudar\u00e0 enormement a la nostra mentalitat positiva.<\/p>\n

Quina mat\u00e8ria primera de les que utilitzeu destacaria m\u00e9s pel seu valor nutricional? I per valor de mercat?<\/strong><\/p>\n

Els productes de Linwoods<\/strong> es processen m\u00ednimament sense conservants, colorants ni sabors. Tots s\u00f3n aliments vegetals naturals. Les llavors m\u00f2ltes s\u00f3n f\u00e0cils de digerir i proporcionen prote\u00efnes, omega 3, fibra, vitamines i minerals. (La llinosa sencera \u00e9s dif\u00edcil de digerir per al cos hum\u00e0 i nom\u00e9s proporciona fibra).<\/p>\n

Les llavors de Linwoods<\/strong> es molen en fred per garantir la conservaci\u00f3 de les seves propietats nutricionals. Les llavors de lli, chia i c\u00e0nem tenen els nivells m\u00e9s alts d’\u00e0cids grassos poliinsaturats (Omega 3, 6 i 9). Una vegada que les llavors es trenquen, molen i trituren, el proc\u00e9s d’oxidaci\u00f3 dels \u00e0cids grassos pot comen\u00e7ar a causa de l’exposici\u00f3 a un (o tots) dels seg\u00fcents factors: oxigen, calor, llum i metalls. El proc\u00e9s especial de Linwoods<\/strong> i l’embalatge d’alta barrera asseguren que el producte conserva totes les seves propietats i frescor en tot moment. Els productes tenen una vida \u00fatil d’un any i tenen els mateixos beneficis que les llavors de lli, chia o c\u00e0nem acabades de moldre.<\/p>\n

Autor:<\/strong> Oriol Urrutia, Co-Editor.
\n<\/strong><\/p>\n

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\nLlegir\u00a0Bio Eco Actual Desembre 2019<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Entrevistem John Woods, Director General de l’empresa d’aliments Linwoods, empresa familiar d’Irlanda de Nord que selecciona acuradament les millors llavors i baies de tot el món per elaborar productes ecològics, saborosos i nutritius. Tots els productes es molen en fred per preservar totes les propietats nutricionals de les llavors.<\/p>\n","protected":false},"author":419,"featured_media":29108,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7173],"tags":[],"class_list":["post-29112","post","type-post","status-publish","format-standard","has-post-thumbnail","category-professional"],"yoast_head":"\nJohn Woods: "Si no puc identificar clarament el menjar, no me\u2019l menjo"<\/title>\n<meta name=\"description\" content=\"A Bio Eco Actual entrevistem John Woods, Director General de l'empresa d'aliments Linwoods, establerta des de fa molt de temps a Irlanda del Nord.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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