{"id":38310,"date":"2020-07-22T10:00:26","date_gmt":"2020-07-22T08:00:26","guid":{"rendered":"https:\/\/www.bioecoactual.com\/?p=38310"},"modified":"2025-10-05T13:58:30","modified_gmt":"2025-10-05T11:58:30","slug":"la-importancia-dels-consumidors-com-a-agents-del-canvi","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/","title":{"rendered":"La import\u00e0ncia dels consumidors com a agents del canvi"},"content":{"rendered":"<p>El Dia Mundial dels Drets dels Consumidors celebrat al mes de mar\u00e7 \u00e9s una data que escommemora des de 1983 i que t\u00e9 com a objecte visibilitzar i vetllar pels drets dels <strong>consumidors<\/strong>.<!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-38306\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg\" alt=\"La importancia de los consumidores como agentes del cambio\" width=\"1200\" height=\"803\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg 1200w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_-768x514.jpg 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_-696x466.jpg 696w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_-1068x715.jpg 1068w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_-628x420.jpg 628w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p>El seu origen rau en l&#8217;any 1963 quan el president dels Estats Units, John F. Kennedy va pronunciar un discurs en el qual per primera vegada es parlava dels drets dels consumidors, cosa que fins al moment resultava impensable. A partir d&#8217;aqu\u00ed i en virtut de les reivindicacions que van sorgir, els consumidors van establir aquest discurs com a bandera per salvaguardar i protegir que fossin respectats tots els seus drets i que els consumidors tinguessin coneixement.<\/p>\n<p>Per\u00f2 en l&#8217;actualitat els enormes <strong>reptes mundials<\/strong> a qu\u00e8 ens enfrontem ens fan avan\u00e7ar m\u00e9s en la consecuci\u00f3 i abast cap a un m\u00f3n m\u00e9s responsable i sostenible, necessitem urgentment apostar per un <strong>nou model de consum<\/strong>. Ja no nom\u00e9s es tracta d&#8217;exigir respecte pels drets que tenim sin\u00f3 anar un nivell m\u00e9s, i impulsar un altre tipus de consum m\u00e9s en l\u00ednia amb el benestar real del planeta en el qual vivim. Per aix\u00f2 portar accions que visibilitzin la import\u00e0ncia d&#8217;apostar per un model de consum m\u00e9s \u00e8tic i d&#8217;acord amb les necessitats de l&#8217;entorn \u00e9s imprescindible per poder contribuir i aconseguir una societat m\u00e9s justa i socialment responsable. Hem de tenir molt present que com a consumidors tenim un paper de gran protagonisme i un paper molt actiu per a ser generadors i impulsors del canvi que volem.<\/p>\n<blockquote><p>Ara m\u00e9s que mai \u00e9s important donar suport a les marques, comer\u00e7os i empreses que aposten pel Comer\u00e7 Just<\/p><\/blockquote>\n<p>Els <strong>Objectius de Desenvolupament Sostenible<\/strong> i les seves metes integren les aspiracions universals de progr\u00e9s hum\u00e0, econ\u00f2mic, social i ambiental. L&#8217;agenda dels ODS que s&#8217;ha de complir en 2030 constitueix una oportunitat \u00fanica i molt positiva per a assentar les bases d&#8217;una transformaci\u00f3 global que condueixi cap a models d&#8217;economia i consum \u00e8tics i sostenibles. En aquest sentit, el marc dels ODS fa refer\u00e8ncia a factors essencials per aconseguir aquest model de consum, com s\u00f3n; l&#8217;educaci\u00f3, les ciutats sostenibles, la protecci\u00f3 del medi ambient, les pautes de consum i producci\u00f3 sostenibles i la promoci\u00f3 de societats justes i responsables. Hem de recordar que canviar el model de consum massiu actual per un altre m\u00e9s responsable est\u00e0 a les nostres mans i en el nostre entorn. I no hem d&#8217;oblidar que s\u00f3n els petits grans gestos els que ajuden a promoure una societat desitjada i que el Comer\u00e7 Just \u00e9s una eina clau per arribar a aquesta realitat social somiada.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-38302 aligncenter\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/Fairtrade_.jpg\" alt=\"La importancia de los consumidores como agentes del cambio\" width=\"1200\" height=\"1200\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/Fairtrade_.jpg 1200w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/Fairtrade_-768x768.jpg 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/Fairtrade_-696x696.jpg 696w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/Fairtrade_-1068x1068.jpg 1068w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/Fairtrade_-420x420.jpg 420w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<h3>Sigues part d&#8217;un moviment local per al canvi global<\/h3>\n<p>Ara m\u00e9s que mai \u00e9s important donar suport a les marques, comer\u00e7os i empreses que aposten pel Comer\u00e7 Just per protegir els m\u00e9s desfavorits del planeta. I buscar el segell de Comer\u00e7 Just Fairtrade quan compres localment permet als consumidors espanyols saber que no nom\u00e9s estan recolzant la seva economia local sin\u00f3 tamb\u00e9 un model de negoci que s&#8217;alinea amb els seus valors. Ara m\u00e9s que mai podem aconseguir molt a trav\u00e9s de la nostra compra responsable i sostenible.<\/p>\n<p><strong>Fer d&#8217;aquest planeta un lloc m\u00e9s just i sostenible ARA \u00c9S A LES TEVES MANS.<\/strong> <em>Suma&#8217;t al Comer\u00e7 Just i busca productes amb segell Fairtrade!<\/em><\/p>\n<ul>\n<li><strong>Per m\u00e9s informaci\u00f3, visita <\/strong><strong><a href=\"http:\/\/www.fairtrade.es\" target=\"_blank\" rel=\"noopener noreferrer\">www.fairtrade.es<\/a><\/strong><\/li>\n<\/ul>\n<p><strong>Autora:<\/strong> Paula M\u00aa P\u00e9rez Blanco \/ Responsable Comunicaci\u00f3\u00a0Fairtrade Ib\u00e9rica<em>. | <\/em>Periodista Especialitzada en Periodisme Cultural.<\/p>\n<p><strong><a href=\"https:\/\/www.bioecoactual.com\/ca\/subscripcio\/\" target=\"_blank\" rel=\"noopener noreferrer\">Subscriu-te<\/a>\u00a0a la Newsletter i rep cada mes Bio Eco Actual gratis al teu correu<\/strong><\/p>\n<p><strong><em>Bio Eco Actual<\/em>,\u00a0<\/strong><em>el teu mensual 100% ecol\u00f2gic<\/em><strong><br \/>\nLlegir\u00a0<a href=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/06\/BioEcoActual_Juliol_2020.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Bio Eco Actual Juliol 2020<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Dia Mundial dels Drets dels Consumidors celebrat al mes de mar&ccedil; &eacute;s una data que escommemora des de 1983 i que t&eacute; com a objecte visibilitzar i vetllar pels drets dels consumidors.<\/p>\n","protected":false},"author":419,"featured_media":38307,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7172],"tags":[],"class_list":["post-38310","post","type-post","status-publish","format-standard","has-post-thumbnail","category-comerc-just"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>La import\u00e0ncia dels consumidors com a agents del canvi<\/title>\n<meta name=\"description\" content=\"Com a consumidors tenim un paper de gran protagonisme i un paper molt actiu per a ser generadors i impulsors de l&#039;canvi que volem.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La import\u00e0ncia dels consumidors com a agents del canvi\" \/>\n<meta property=\"og:description\" content=\"Com a consumidors tenim un paper de gran protagonisme i un paper molt actiu per a ser generadors i impulsors de l&#039;canvi que volem.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/\" \/>\n<meta property=\"og:site_name\" content=\"Bio Eco Actual\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BioEcoActual\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-22T08:00:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-05T11:58:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"803\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bio Eco Actual\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bioecoactual\" \/>\n<meta name=\"twitter:site\" content=\"@bioecoactual\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bio Eco Actual\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/\"},\"author\":{\"name\":\"Bio Eco Actual\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#\\\/schema\\\/person\\\/43c1f0817cbc73f37ce66f2978084ceb\"},\"headline\":\"La import\u00e0ncia dels consumidors com a agents del canvi\",\"datePublished\":\"2020-07-22T08:00:26+00:00\",\"dateModified\":\"2025-10-05T11:58:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/\"},\"wordCount\":643,\"publisher\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg\",\"articleSection\":[\"Comer\u00e7 Just\"],\"inLanguage\":\"ca-ES\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/\",\"name\":\"La import\u00e0ncia dels consumidors com a agents del canvi\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg\",\"datePublished\":\"2020-07-22T08:00:26+00:00\",\"dateModified\":\"2025-10-05T11:58:30+00:00\",\"description\":\"Com a consumidors tenim un paper de gran protagonisme i un paper molt actiu per a ser generadors i impulsors de l'canvi que volem.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/#breadcrumb\"},\"inLanguage\":\"ca-ES\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca-ES\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg\",\"contentUrl\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg\",\"width\":1200,\"height\":803,\"caption\":\"La import\u00e0ncia dels consumidors com a agents de l'canvi\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/2020\\\/07\\\/22\\\/la-importancia-dels-consumidors-com-a-agents-del-canvi\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"La import\u00e0ncia dels consumidors com a agents del canvi\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#website\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/\",\"name\":\"Bio Eco Actual\",\"description\":\"Alimentaci\u00f3n Ecol\u00f3gica\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.bioecoactual.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca-ES\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#organization\",\"name\":\"Bio Eco Actual\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca-ES\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/BIOECO_CUADRADO_LOGO.png\",\"contentUrl\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/BIOECO_CUADRADO_LOGO.png\",\"width\":8192,\"height\":8192,\"caption\":\"Bio Eco Actual\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BioEcoActual\\\/\",\"https:\\\/\\\/x.com\\\/bioecoactual\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/bioecoactual\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#\\\/schema\\\/person\\\/43c1f0817cbc73f37ce66f2978084ceb\",\"name\":\"Bio Eco Actual\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca-ES\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d00bb5267b7c12bbe3d27b0127421f75bd923006a992930a1bcc2254870927f5?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d00bb5267b7c12bbe3d27b0127421f75bd923006a992930a1bcc2254870927f5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d00bb5267b7c12bbe3d27b0127421f75bd923006a992930a1bcc2254870927f5?s=96&d=mm&r=g\",\"caption\":\"Bio Eco Actual\"},\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/ca\\\/author\\\/ari\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"La import\u00e0ncia dels consumidors com a agents del canvi","description":"Com a consumidors tenim un paper de gran protagonisme i un paper molt actiu per a ser generadors i impulsors de l'canvi que volem.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/","og_locale":"ca_ES","og_type":"article","og_title":"La import\u00e0ncia dels consumidors com a agents del canvi","og_description":"Com a consumidors tenim un paper de gran protagonisme i un paper molt actiu per a ser generadors i impulsors de l'canvi que volem.","og_url":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/","og_site_name":"Bio Eco Actual","article_publisher":"https:\/\/www.facebook.com\/BioEcoActual\/","article_published_time":"2020-07-22T08:00:26+00:00","article_modified_time":"2025-10-05T11:58:30+00:00","og_image":[{"width":1200,"height":803,"url":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg","type":"image\/jpeg"}],"author":"Bio Eco Actual","twitter_card":"summary_large_image","twitter_creator":"@bioecoactual","twitter_site":"@bioecoactual","twitter_misc":{"Written by":"Bio Eco Actual","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/#article","isPartOf":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/"},"author":{"name":"Bio Eco Actual","@id":"https:\/\/www.bioecoactual.com\/#\/schema\/person\/43c1f0817cbc73f37ce66f2978084ceb"},"headline":"La import\u00e0ncia dels consumidors com a agents del canvi","datePublished":"2020-07-22T08:00:26+00:00","dateModified":"2025-10-05T11:58:30+00:00","mainEntityOfPage":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/"},"wordCount":643,"publisher":{"@id":"https:\/\/www.bioecoactual.com\/#organization"},"image":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg","articleSection":["Comer\u00e7 Just"],"inLanguage":"ca-ES"},{"@type":"WebPage","@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/","url":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/","name":"La import\u00e0ncia dels consumidors com a agents del canvi","isPartOf":{"@id":"https:\/\/www.bioecoactual.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/#primaryimage"},"image":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg","datePublished":"2020-07-22T08:00:26+00:00","dateModified":"2025-10-05T11:58:30+00:00","description":"Com a consumidors tenim un paper de gran protagonisme i un paper molt actiu per a ser generadors i impulsors de l'canvi que volem.","breadcrumb":{"@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/#breadcrumb"},"inLanguage":"ca-ES","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/"]}]},{"@type":"ImageObject","inLanguage":"ca-ES","@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/#primaryimage","url":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg","contentUrl":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2020\/07\/La-importancia-de-los-consumidores-como-agentes-del-cambio_.jpg","width":1200,"height":803,"caption":"La import\u00e0ncia dels consumidors com a agents de l'canvi"},{"@type":"BreadcrumbList","@id":"https:\/\/www.bioecoactual.com\/ca\/2020\/07\/22\/la-importancia-dels-consumidors-com-a-agents-del-canvi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.bioecoactual.com\/ca\/"},{"@type":"ListItem","position":2,"name":"La import\u00e0ncia dels consumidors com a agents del canvi"}]},{"@type":"WebSite","@id":"https:\/\/www.bioecoactual.com\/#website","url":"https:\/\/www.bioecoactual.com\/","name":"Bio Eco Actual","description":"Alimentaci\u00f3n Ecol\u00f3gica","publisher":{"@id":"https:\/\/www.bioecoactual.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.bioecoactual.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca-ES"},{"@type":"Organization","@id":"https:\/\/www.bioecoactual.com\/#organization","name":"Bio Eco Actual","url":"https:\/\/www.bioecoactual.com\/","logo":{"@type":"ImageObject","inLanguage":"ca-ES","@id":"https:\/\/www.bioecoactual.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/01\/BIOECO_CUADRADO_LOGO.png","contentUrl":"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/01\/BIOECO_CUADRADO_LOGO.png","width":8192,"height":8192,"caption":"Bio Eco Actual"},"image":{"@id":"https:\/\/www.bioecoactual.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BioEcoActual\/","https:\/\/x.com\/bioecoactual","https:\/\/www.linkedin.com\/in\/bioecoactual\/"]},{"@type":"Person","@id":"https:\/\/www.bioecoactual.com\/#\/schema\/person\/43c1f0817cbc73f37ce66f2978084ceb","name":"Bio Eco Actual","image":{"@type":"ImageObject","inLanguage":"ca-ES","@id":"https:\/\/secure.gravatar.com\/avatar\/d00bb5267b7c12bbe3d27b0127421f75bd923006a992930a1bcc2254870927f5?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d00bb5267b7c12bbe3d27b0127421f75bd923006a992930a1bcc2254870927f5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d00bb5267b7c12bbe3d27b0127421f75bd923006a992930a1bcc2254870927f5?s=96&d=mm&r=g","caption":"Bio Eco Actual"},"url":"https:\/\/www.bioecoactual.com\/ca\/author\/ari\/"}]}},"_links":{"self":[{"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/posts\/38310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/users\/419"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/comments?post=38310"}],"version-history":[{"count":0,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/posts\/38310\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/media\/38307"}],"wp:attachment":[{"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/media?parent=38310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/categories?post=38310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bioecoactual.com\/ca\/wp-json\/wp\/v2\/tags?post=38310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}