{"id":6869,"date":"2015-09-27T15:09:07","date_gmt":"2015-09-27T15:09:07","guid":{"rendered":"https:\/\/www.bioecoactual.com\/2015\/09\/27\/el-consum-de-comerc-just-va-creixer-un-8-a-espanya-fins-a-arribar-als-33-2-milions-d-euros\/"},"modified":"2018-02-02T12:20:37","modified_gmt":"2018-02-02T10:20:37","slug":"el-consum-de-comerc-just-va-creixer-un-8-a-espanya-fins-a-arribar-als-33-2-milions-d-euros","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/ca\/2015\/09\/27\/el-consum-de-comerc-just-va-creixer-un-8-a-espanya-fins-a-arribar-als-33-2-milions-d-euros\/","title":{"rendered":"El consum de Comer\u00e7 Just va cr\u00e9ixer un 8% a Espanya fins a arribar als 33,2 milions d’euros"},"content":{"rendered":"

33,2 milions d’euros va ser la facturaci\u00f3 de productes de Comer\u00e7 Just registrada a Espanya el 2014, fet que suposa un creixement del 8% respecte l’any anterior. Aix\u00ed ho recull l’informe \u201cEl Comer\u00e7 Just a Espanya 2014. Sector t\u00e8xtil i injust\u00edcia comercial”<\/strong><\/a>,presentat el passat divendres.<\/p>\n<\/p>\n

<\/p>\n

A m\u00e9s Manuela Carmena, alcaldessa de Madrid, va signar un manifiest<\/a> en el qual sol\u00b7licita als l\u00edders mundials que el Comer\u00e7 Just sigui incorporat en els Objectius de Desenvolupament Sostenible que es debaten aquests dies a les Nacions Unides. Aquest acte ha donat inici a la Setmana del Comer\u00e7 Just a Madrid<\/a> que aglutinar\u00e0 diverses activitats des de divendres 25 fins al 11 d’octubre.<\/p>\n

Les xifres del Comer\u00e7 Just el 2014<\/strong><\/p>\n

La principal ra\u00f3 que explica l’increment de les vendes de Comer\u00e7 Just \u00e9s el creixent nombre d’espais on es poden trobar aquests productes. De fet, segons l’informe, les compres en grans superf\u00edcies van augmentar sis punts respecte a l’any anterior. Actualment, el 35% de les vendes es produeix en aquests establiments, mentre que en el canal HORECA (hostaleria, restauraci\u00f3 i c\u00e0tering) la xifra puja al 37%. Amb un percentatge m\u00e9s baix, del 23,8%, se situen els minoristes. Dins d’aquest grup, les compres realitzades en botigues de Comer\u00e7 Just van suposar 5,9 milions d’euros (17% del total), lluny dels m\u00e9s de 11 milions obtinguts el 2009. “En aquests establiments especialitzats, del petit comer\u00e7, \u00e9s on es noten els efectes de la crisi.<\/em>“, ha explicat Juan Jos\u00e9 Mart\u00ednez, vicepresident de la CECJ. “Els clients no han disminu\u00eft per\u00f2 s\u00ed la despesa que realitzen”, ha afegit.<\/p>\n

\n

El 2014 la despesa anual per habitant va ser de 71,3 c\u00e8ntims d’euro en tant que el consum per c\u00e0pita a Europa \u00e9s de 13,42 euros<\/p>\n<\/blockquote>\n

Les dades reflecteixen que l’alimentaci\u00f3 continua sent la protagonista indiscutible, amb un 90% de la facturaci\u00f3. Nom\u00e9s un producte, el caf\u00e8, genera el 42% dels ingressos, encara que el sucre va guanyant terreny ja que ha augmentat en 4,5 punts les seves vendes respecte a l’any passat. Tots dos productes juntament amb els dol\u00e7os (productes elaborats amb sucre i \/ o cacau) s\u00f3n els responsables de gaireb\u00e9 tres quartes parts de les vendes. D’altra banda, l’artesania es mant\u00e9 estable, tot i que en nivells baixos. En aquest subsector el m\u00e9s venut s\u00f3n els complements, seguits dels articles t\u00e8xtils, que representen un 1,5% de la facturaci\u00f3. Per la seva banda, la cosm\u00e8tica augmenta les seves vendes que constitueixen un 2% del total.<\/p>\n

\"grafico-por-productos\"<\/p>\n

Dels productes de Comer\u00e7 Just venuts, una majoria (77%) compta amb el segell Fairtrade, la certificaci\u00f3 m\u00e9s estesa a nivell mundial que garanteix el compliment dels principis del Comer\u00e7 Just. D’ells, una part ha estat distribu\u00efda per les organitzacions importadores de Comer\u00e7 Just, per\u00f2 la major part ho ha estat a trav\u00e9s d’empreses convencionals. Des del 2008, any en qu\u00e8 va comen\u00e7ar l’expansi\u00f3 de Fairtrade a Espanya, els productes certificats per aquestes empreses han passat dels 60.000 euros als 19,6 milions el 2014. D’altra banda, el 23% dels productes de Comer\u00e7 Just venuts al nostre pa\u00eds compten amb altres segells de certificaci\u00f3 o amb l’aval de l’Organitzaci\u00f3 Mundial del Comer\u00e7 Just.<\/p>\n

Malgrat el creixement ia l’expansi\u00f3 del sector, Espanya segueix estant a la cua de consum de comer\u00e7 just en relaci\u00f3 amb la resta d’Europa. Al nostre pa\u00eds, el 2014 la despesa mitjana per habitant en aquests productes va ser de 0’7 euros, molt lluny de la mitjana europea que se situa en 13,4 euros. En aquest sentit, per sota d’Espanya nom\u00e9s es troben la Rep\u00fablica Txeca, Let\u00f2nia i Litu\u00e0nia. Per contra, els pa\u00efsos europeus on el Comer\u00e7 Just genera m\u00e9s ingressos s\u00f3n Su\u00efssa (44 euros per habitant i any), Regne Unit (32 euros) i Finl\u00e0ndia (29 euros).<\/p>\n

Una altra dada que reflecteix l’informe \u00e9s la despesa que les administracions p\u00fabliques fan en productes de Comer\u00e7 Just, que \u00e9s tot just d’un 0,09% de la facturaci\u00f3 total. Una xifra que ja era minsa abans de la crisi (no arribava a l’1%) i que en aquests anys ha anat descendint. “Volem fer una crida d’atenci\u00f3 als i les responsables pol\u00edtics perqu\u00e8 en els contractes de subministraments i licitacions afavoreixin els criteris socials i mediambientals, com els del Comer\u00e7 Just. Per a les administracions els criteris econ\u00f2mics no poden ser els \u00fanics que es tinguin en compte a l’hora de decidir “, ha declarat J. Mart\u00ednez.<\/p>\n

Descarrega AQU\u00cd<\/a><\/span> l’informe de vendes de Comer\u00e7 Just<\/strong><\/p>\n

Descarrega AQU\u00cd<\/a><\/span> l’informe: El Comer\u00e7 Just a Espanya 2014. Sector t\u00e8xtil i injust\u00edcia comercial<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

33,2 milions d’euros va ser la facturació de productes de Comerç Just registrada a Espanya el 2014, fet que suposa un creixement del 8% respecte l’any anterior. Així ho recull l’informe “El Comerç Just a Espanya 2014. Sector tèxtil i injustícia comercial”,presentat el passat divendres.<\/p>\n","protected":false},"author":419,"featured_media":114187,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7172],"tags":[3767],"class_list":["post-6869","post","type-post","status-publish","format-standard","has-post-thumbnail","category-comerc-just","tag-comerc-just"],"yoast_head":"\nEl consum de Comer\u00e7 Just va cr\u00e9ixer un 8% a Espanya fins a arribar als 33,2 milions d'euros - Bio Eco Actual<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bioecoactual.com\/2015\/09\/27\/el-consumo-de-comercio-justo-crecio-un-8-en-espana-hasta-alcanzar-los-33-2-millones-de-euros\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El consum de Comer\u00e7 Just va cr\u00e9ixer un 8% a Espanya fins a arribar als 33,2 milions d'euros\" \/>\n<meta property=\"og:description\" content=\"33,2 milions d’euros va ser la facturació de productes de Comerç Just registrada a Espanya el 2014, fet que suposa un creixement del 8% respecte l’any anterior. 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