{"id":78243,"date":"2023-06-15T08:58:18","date_gmt":"2023-06-15T06:58:18","guid":{"rendered":"https:\/\/www.bioecoactual.com\/?p=78243"},"modified":"2023-06-15T08:58:18","modified_gmt":"2023-06-15T06:58:18","slug":"veritas-premi-a-la-millor-experiencia-de-compra-de-lany","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/ca\/2023\/06\/15\/veritas-premi-a-la-millor-experiencia-de-compra-de-lany\/","title":{"rendered":"Veritas, premi a la millor experi\u00e8ncia de  compra de l\u2019any"},"content":{"rendered":"<p><strong>Veritas<\/strong>, la cadena de supermercats 100% ecol\u00f2gics ha estat premiada com a <strong>millor experi\u00e8ncia de compra<\/strong> en el marc de la primera edici\u00f3 dels <strong>Eco &amp; Organic Retail Awards<\/strong>, que han coorganitzat des Bio Eco Actual, Organic Food i Eco Living Iberia.<br \/>\n<!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-78237 size-full\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Foto-Veritas-Eco-Organic-Retail-Awards.png\" alt=\"Veritas premi\" width=\"1024\" height=\"640\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Foto-Veritas-Eco-Organic-Retail-Awards.png 1024w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Foto-Veritas-Eco-Organic-Retail-Awards-768x480.png 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Foto-Veritas-Eco-Organic-Retail-Awards-696x435.png 696w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Foto-Veritas-Eco-Organic-Retail-Awards-672x420.png 672w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>El premi reconeix la tasca duta a terme per <strong>Veritas<\/strong> a la seva emblem\u00e0tica botiga del carrer <strong>Mandri<\/strong> de Barcelona, que el 2022, coincidint amb el 20\u00e8 aniversari de la cadena, va reformar amb l\u2019objectiu de crear espais i serveis pensats en i per al client.<\/p>\n<p><strong>Sophie Pagnon<\/strong>, Chief Communications, Marketing &amp;\u00a0 Impact Officer, va recollir el guard\u00f3 en representaci\u00f3 de la companyia. &#8220;\u00c9s un orgull rebre aquest premi perqu\u00e8 \u00e9s un reconeixement a un model de compra que incorpora innovacions basades en l\u2019experi\u00e8ncia de compra intel\u00b7ligent i alhora amable, com ara el concepte de refill en higiene personal, batejat com a <strong>Infinitive Lives<\/strong>, o una nova secci\u00f3 anomenada <strong>SiVeritas<\/strong>, que compta amb una \u00e0mplia selecci\u00f3 de productes gourmet ecol\u00f2gics \u00fanics en el mercat&#8221;.<\/p>\n<p>Aquest nou model de compra dut a terme per <strong>Veritas<\/strong> abasta una profunda renovaci\u00f3, que ofereix la m\u00e0xima comoditat de compra per al client i t\u00e9 cura tots els detalls, com lluminositat, ordre, exposici\u00f3, enc\u00e0rrecs via WhatsApp i servei de <strong>Click &amp; Collect<\/strong>, entre d\u2019altres.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-78234 size-full\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Veritas_Mandri.jpg\" alt=\"Veritas premi\" width=\"1200\" height=\"782\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Veritas_Mandri.jpg 1200w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Veritas_Mandri-768x500.jpg 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Veritas_Mandri-696x454.jpg 696w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Veritas_Mandri-1068x696.jpg 1068w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/06\/Veritas_Mandri-645x420.jpg 645w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p>D\u2019altra banda, els<strong> productes frescos<\/strong> adquireixen el m\u00e0xim protagonisme amb una acurada disposici\u00f3 de la fruita i la verdura ecol\u00f2gica, exposada en un nou moble de fruita dissenyat amb criteris de sostenibilitat i ergon\u00f2mics per a una compra m\u00e9s c\u00f2moda per al client. I tamb\u00e9 destaca la parada dedicada exclusivament a la <strong>venda de verdures de proximitat<\/strong>: cada dia, diversos pagesos del Prat i d\u2019altres municipis del Baix Llobregat porten a la botiga una selecci\u00f3 de verdures ecol\u00f2giques que han collit aquell mateix mat\u00ed i que varia en funci\u00f3 de la temporada.<\/p>\n<p>Finalment, destaca la nova zona <strong>Beauty &amp; Care<\/strong>, un espai totalment pioner dins del sector de la distribuci\u00f3, que disposa d\u2019un assortiment de m\u00e9s de 800 refer\u00e8ncies en perfumeria i cosm\u00e8tica ecol\u00f2gica i complements nutricionals. En aquest v\u00eddeo a vista de dron, es poden apreciar totes les millores introdu\u00efdes a la botiga que <strong>Veritas<\/strong> t\u00e9 al carrer Mandri de Barcelona:<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/414Dq4tNegA?feature=oembed\" width=\"560\" height=\"314\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<p>Els <strong>Eco &amp;\u00a0 Organic Retail Awards<\/strong> reconeixen i celebren la import\u00e0ncia de l\u2019experi\u00e8ncia de compra a la botiga, al mateix temps que augmenten la conscienciaci\u00f3 sobre el que \u00e9s ecol\u00f2gic.<\/p>\n<p><strong>M\u00e9s informaci\u00f3 a <a href=\"https:\/\/www.veritas.es\/ca\/\" target=\"_blank\" rel=\"noopener\">www.veritas.es<\/a><\/strong><\/p>\n<p><a href=\"https:\/\/www.bioecoactual.com\/ca\/subscripcio\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Subscriu-te<\/strong><\/a><strong> a la Newsletter i rep cada mes Bio Eco Actual gratis al teu correu<\/strong><\/p>\n<p><strong><em>Bio Eco Actual<\/em>, <em>el teu mensual 100% ecol\u00f2gic<\/em><br \/>\nLlegir <\/strong><a href=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2023\/05\/BioEcoActual_Juny_2023.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Bio Eco Actual Juny 2023<\/strong><\/a><\/p>\n<p><iframe style=\"border: none; width: 100%; height: 520px;\" src=\"\/\/e.issuu.com\/embed.html?d=bioecoactual_juny_2023&amp;hideIssuuLogo=true&amp;showOtherPublicationsAsSuggestions=true&amp;u=bioecoactual\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span> <\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Veritas, la cadena de supermercats 100% ecol&ograve;gics ha estat premiada com a millor experi&egrave;ncia de compra en el marc de la primera edici&oacute; dels Eco &amp; Organic Retail Awards, que han coorganitzat des Bio Eco Actual, Organic Food i Eco Living Iberia.<\/p>\n","protected":false},"author":419,"featured_media":78238,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7164],"tags":[],"class_list":["post-78243","post","type-post","status-publish","format-standard","has-post-thumbnail","category-actualitat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Veritas, premi a la millor experi\u00e8ncia de compra de l\u2019any<\/title>\n<meta name=\"description\" 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