{"id":15075,"date":"2017-03-14T22:41:12","date_gmt":"2017-03-14T22:41:12","guid":{"rendered":"https:\/\/www.bioecoactual.com\/2017\/03\/14\/natural-organic-products-europe-what-s-new-at-the-natural-food-show-2017\/"},"modified":"2017-04-04T15:49:12","modified_gmt":"2017-04-04T15:49:12","slug":"natural-organic-products-europe-what-s-new-at-the-natural-food-show-2017","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/en\/2017\/03\/14\/natural-organic-products-europe-what-s-new-at-the-natural-food-show-2017\/","title":{"rendered":"Natural & Organic Products Europe: What\u2019s new at the Natural Food Show 2017"},"content":{"rendered":"

Natural Food Show<\/strong> \u2013 the UK\u2019s only dedicated trade event for natural and organic food and drink returns to London ExCeL on 2-3 April<\/strong> with over 400 exhibiting companies.<\/p>\n

Growing consumer awareness in sustainability, provenance, authenticity, artisan methods, and local sourcing, has been a big driving force behind the rise in natural, organic, and special diet food producers entering the UK market in recent years.<\/p>\n

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This increase in product choice has, in turn, only further increased people\u2019s expectations for high quality, good value all-natural food and drink (that matches their lifestyle needs).  And it\u2019s far from a passing food fad.  Almost half of consumers (47%) now want food to be all-natural (up from 44% in 2015), according to findings by Euromonitor.<\/p>\n

Such numbers make the natural food sector a hugely lucrative, if competitive, marketplace.  Being quick to adapt to emerging food trends and keeping up-to-date with new product developments is key.  And thousands of retail buyers and foodservice operators come to the Natural Food Show at Natural & Organic Products Europe to do just that (over 10,200 attended in 2016<\/strong>).<\/p>\n

\u201cI think more and more the consumer is looking at ethics to make their own choices.  The consumer is critical and more demanding, wanting to know what is in his food and where it comes from.  This show responds to these demands\u201d<\/em> says celebrated chef (and previous speaker) Raymond Blanc.<\/strong><\/p>\n

Part of N<\/strong>atural & Organic Products Europe<\/strong><\/em><\/a> (which features over 700 exhibitors in total), one of the Natural Food Show\u2019s biggest selling points is its comprehensive array of new products.  Hundreds of new launches (UK and international) are timed specifically to coincide with the event, ensuring visiting retailers can stay up-to-date with emerging trends.<\/p><\/blockquote>\n

What\u2019s hot for 2017?<\/strong><\/h3>\n

\u201cOne of the most striking features of recent shows, and 2017 confirms the trend, is the way we\u2019ve been moving rapidly away from having one dominant \u2018big idea\u2019 about natural food \u2013 organic or wholefoods, for example \u2013 to something more pluralistic.  So we have seen an explosion of food and nutrition trends and ideas \u2013 think \u2018clean\u2019, raw, gluten-free, Paleo, alkaline, vegan and so on,\u201d c<\/em>omments Jim Manson<\/strong>, editor of leading industry publication Natural Products News, who will be speaking at the show.<\/p>\n

\u201cPerhaps the biggest story is in plant-based foods \u2013 and I think we can expect plant-based to be a big feature of new product development in 2017.  \u2018Healthy convenience\u2019 is also a phrase that we\u2019ll be hearing more of as consumers demand on-the-go foods made from healthier ingredients. Fermented foods are still firmly on-trend, and \u2018slow release energy\u2019 is an increasingly seen claim.  Low-sugar products are also still on the rise,\u201d<\/em> he says.<\/p>\n

All of the above and more will be available at the show.  Here\u2019s just a taste of some of latest new product developments:<\/p><\/blockquote>\n