{"id":24888,"date":"2019-02-01T18:56:44","date_gmt":"2019-02-01T16:56:44","guid":{"rendered":"https:\/\/www.bioecoactual.com\/?p=24888"},"modified":"2022-12-28T14:06:31","modified_gmt":"2022-12-28T13:06:31","slug":"natural-organic-trends-to-watch-in-2019","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/en\/2019\/02\/01\/natural-organic-trends-to-watch-in-2019\/","title":{"rendered":"Natural & Organic trends to watch in 2019"},"content":{"rendered":"

Natural & Organic Products Europe\u2019s attendees share their predictions for the year ahead.\u00a0<\/em>For over twenty years Natural & Organic Products Europe<\/strong> has been bringing the world\u2019s natural, organic and sustainable businesses together to promote and facilitate trade. No other European natural and organic event annually attracts so many leading innovators, influencers, trailblazers and decision makers from across the industry together in one place (ExCeL London) at one time (7-8 April<\/strong>).\u00a0<\/p>\n

\"Natural<\/p>\n

They come in their thousands (over 10,000 attendees from 91 countries were at the last edition) to see the product innovations and trends of today and tomorrow and discover what\u2019s next for the year ahead.<\/p>\n

So what\u2019s in store for 2019?<\/h3>\n

Natural & Organic Products Europe\u2019s organiser Diversified Communications UK asked some of its regular attendees to share their insights on the key trends they think will be shaping natural and organic health food retailing in 2019.<\/p>\n

Here\u2019s a snapshot of what they said (to read the full version, which includes exclusive comments from The Soil Association, Health Food Manufacturers\u2019 Association, The Vegan Society, Dr Marilyn Glenville \u2013 the UK\u2019s leading expert in nutritional health for women, dietitian and nutrition writer Ursula Arens, and presenter and wellbeing author Janey Lee Grace, click here).<\/p>\n

Jim Manson, editor-in-chief of NaturalProductsGlobal.com<\/em><\/h4>\n

In food, the vegan\/plant-based juggernaut shows no signs of slowing \u2013 with the UK last year emerging as the world leader in vegan NPD (overtaking Germany).\u00a0 But expect to see more of a distinction being made between vegan and plant-based value-systems.\u00a0 Organic sales growth slowed slightly last year, but a raft of innovative new product launches has helped get 2019 off to a good start.\u00a0 The increasing organic offer from the leading discounters is also a very striking trend.\u00a0 More generally, I think we will see growth in simpler, more \u2018honest\u2019 food products (hello wholefoods?) \u2013 a reaction to what has been called the \u201cnutritional cacophony\u201d!<\/p>\n

On the natural health front, CBD oil is quickly becoming a very valuable product category for the health food trade \u2013but also migrating quickly into mass retail channels.\u00a0 Consumer interest in turmeric\/curcumin is still strong, together with the wider category of adaptogens.\u00a0 Products centred on brain health, mood and gut health also look set for growth.<\/p>\n

Richard Anderton, buyer at The Health Store<\/h4>\n

One major area we are seeing growth in \u2013 and expect this to continue as a trend in 2019, is consumers seeking alternative to plastics in the home, natural cleaning aids for the kitchen, such as coconut based and loofah based scrubbers\/scourers that remove the need to use plastic-based products that release microplastic into the ecosystem every time we use them.\u00a0 Also, within this homecare category, demand will continue to grow for non-plastic straws, with stainless steel, wheat, bamboo and avocado-based products already available to our customers.\u00a0 The move towards fully compostable food and doggy poo bags continues to grow as well.\u00a0 Consumers are looking to be sure the products they buy are fully compostable down to molecule level, and not just biodegradable.<\/p>\n

Fiona Klonarides, founder of The Beauty Shortlist<\/h4>\n

CBD oil and hemp look like the big story of 2019.\u00a0 Hemp is an extremely fast-growing crop with a multitude of uses, not just for beauty and wellness, but also fashion, paper, packaging, bags and more.\u00a0 CBD’s flexible delivery methods (eg drops, tinctures, gummies, salves) and the increasingly relaxed legislation surrounding it could make it this year’s most in-demand stress, sleep and pain solution.\u00a0 There’s still a lot of confusion between CBD and THC, though (THC being the substance with mind-altering effects), but as we all start reading more about it, and with more online and bricks and mortar CBD stores opening up, it’ll be better understood.<\/p>\n

Bettina Campolucci Bordi, plant-based chef and blogger at Bettina\u2019s Kitchen:<\/h4>\n

Plant based, also known as veganism, is going mainstream and is definitely here to stay.\u00a0 This year many big retailers and chains have added vegan options to their product lines.\u00a0 Meat replacements also seem to be a steady growing industry.\u00a0 Beyond Burger paving the way, along with new trends such as jackfruit that started last year but is only now catching on properly.<\/p>\n

CBD oil has been another rising star, alongside adaptogens that have also made it to the mainstream market.\u00a0 I think the biggest focus this year will be gut health and products that aid digestion or encourage our bacteria flora.\u00a0 This will be a step forward from your usual kombucha.<\/p>\n

I am excited about the future.\u00a0 There has never been so much choice of good, natural and organic products on the market as there is now.<\/p>\n

Rick Hay, health and fitness expert and Healthista\u2019s<\/em> nutritional director<\/h4>\n

Plant based options will continue to expand as people seek both more ethical and sustainable products.\u00a0 I think there will also be more interest in both the vitamin and botanical sectors in therapeutic phytonutrients like berberine in Barberry and Safranal from saffron for example.\u00a0 Newer superfoods will also come to the forefront, with algae being one of them. The interest in spices for health benefits is another area that will most likely see growth.<\/p>\n

Shona Wilkinson, director of Shona Wilkinson Nutrition<\/h4>\n

2019 = Ethics Ethics Ethics!\u00a0 It’s not enough to just have a good product nowadays, our consumers are demanding so much more and have huge environmental expectations.\u00a0 They are also willing to pay more for products, which show environmental responsibility.\u00a0 Products will be examined, and questions asked about the ethics around the ingredients, the packaging and the company.\u00a0 This may mean questions about whether the product comes in any form of plastic, whether it is recyclable or of recycled material (eg sourced from recovered plastics from the ocean), are the ingredients ethically sourced, are they sustainable etc etc.\u00a0 Transparency and traceability will be incredibly important.<\/p>\n

Joe Jackson, director of Apothecary 27 (winner of Best Independent Retailer at Natural & Organic Awards Europe 2018)<\/h4>\n

I think that the zero waste and refill movement will have a great impact on the health and wellness industry this year.\u00a0 Not only are people becoming more conscious about the food they\u2019re eating, but they\u2019re also questioning what their food is being packaged in, and whether it’s necessary.\u00a0 This is driving people in to their local health shops and zero waste stores to not only reduce their waste, but to also learn how to do it effectively.\u00a0 Since launching our household care refill station it has gone from strength to strength.\u00a0 We have more and more people requesting more refillable goods, such as food and body care.\u00a0 The demand is there from the public, and the suppliers are listening.<\/p>\n

Veganism is another one that is still on the rise in 2019, whether it\u2019s for health reasons or because of animal welfare.\u00a0 The vegan products that are being launched today are far better than they were, even two years ago.<\/p>\n

\"Natural<\/a><\/p>\n

Over 700 exhibitors prepare to exhibit<\/h3>\n

Retailers and buyers attending this year\u2019s Natural & Organic Products Europe will find all of the above and more.\u00a0 Over 700 exhibitors will be there, showcasing the best choice of eco and clean label products from around the world \u2013 including supplements, superfoods, personal care and beauty, natural living, and food and drink.<\/p>\n

For the latest plant-based innovations check out One Planet Pizza, Follow Your Heart UK, Green Vie Foods, Violife, Bravura Foods, CLF Distribution, Hodmedod, Happy Cheeze, Tofurky, Just Wholefoods, Upton\u2019s Naturals, Granovita, Nutriops, Lazy Vegan, Mummy Meagz, and Benevo Vegan Pet Foods, among others.\u00a0 There are over 80 exhibiting companies in the Vegan World area (supported by The Vegan Society) and hundreds of vegan food, beauty and wellbeing products throughout the show.<\/p>\n

For CBD products and combinations see Charlotte\u2019s Web, Canabidol, Nature\u2019s Plus, Celtic Wind Crops, HemPoland, CBD One, CBD FX, Living Planet Distribution (Zen CBD), Advance Biotech, UK CBD Distribution, and Natra.<\/p>\n

The digestive category (probiotics and digestive aids etc) is also well-represented \u2013 think OptiBac Probiotics, Rawbiotics, Bio-tiful Dairy, Eaten Alive, Captain Kombucha, Probiotics International (Biokult and Lepicol), BIOGROUPE, Bellygoodness, Clever Kombucha, Doctor Seaweed\u2019s Weed and Wonderful, and more.<\/p>\n

Plastic free options are also on the rise, for example: Sakwabag (100% cotton, reusable sacks for fruits and vegetables), Alara Wholefoods, Pukka Herbs, Seed and Bean, Superfoodies, The Cheeky Panda, Nature’s Dream (Patch-It bamboo plasters), Opus Innovations (Aquaint biodegradable wipes), and Natracare (the latter will be showcasing its new \u2018Safe to Flush\u2019 moist tissues \u2013 the world\u2019s first truly flushable moist tissue and the very first to be certified flushable by industry body Water UK).<\/p>\n

While the 40 companies exhibiting in the Organic Hub, hosted by the Soil Association & Organic Trade Board, range from some of the UK\u2019s biggest to newest organic brands.\u00a0 Among them are Community Foods, Clearspring, Heath & Heather, Premcrest Distribution, Raw & Wild, Mr Organic, Infinity Foods, Cocofina, James White Drinks, AUSHA, The Green Milk Company, Windmill Organics, Devon Cottage Organic Fudge, and MightyBee.<\/p>\n

Show features also include two New Product Showcases; international and regional pavilions from Italy, Maine (USA), Peru, Greece, and China; and Soil Association Organic Beauty Pavilion.<\/p>\n

\u201cNatural & Organic Products Europe has always been a go-to for us for the best in innovation, niche products and ingredients we\u2019ve never seen before.\u00a0 You\u2019ll see by the sheer number of my team walking around the show that we rely on this chance to meet new brands and get a real understanding for the biggest new trends in the industry,\u201d<\/em> says Nick Janda<\/strong>, head of trade at Holland & Barrett<\/strong>\u2019s head of trade.<\/p>\n

Free trade registration<\/h4>\n

Natural & Organic Products Europe returns to ExCeL London on 7-8 April.\u00a0 For more information, and to register for a free trade ticket click here<\/a>.<\/p>\n

Bio Eco Actual<\/strong>, International Organic Newspaper
\n<\/em>Read our issues<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Natural & Organic Products Europe’s attendees share their predictions for the year ahead. For over twenty years Natural & Organic Products Europe has been bringing the world’s natural, organic and sustainable businesses together to promote and facilitate trade. No other European natural and organic event annually attracts so many leading innovators, influencers, trailblazers and decision makers […]<\/p>\n","protected":false},"author":1,"featured_media":24889,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5210],"tags":[],"class_list":["post-24888","post","type-post","status-publish","format-standard","has-post-thumbnail","category-latest-organic-news"],"yoast_head":"\nNatural & Organic trends to watch in 2019 - Bio Eco Actual<\/title>\n<meta name=\"description\" content=\"For over twenty years Natural & Organic Products Europe has been bringing the world\u2019s natural, organic and sustainable businesses together to promote trade\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bioecoactual.com\/en\/2019\/02\/01\/natural-organic-trends-to-watch-in-2019\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Natural & Organic trends to watch in 2019\" \/>\n<meta property=\"og:description\" content=\"For over twenty years Natural & Organic Products Europe has been bringing the world\u2019s natural, organic and sustainable businesses together to promote trade\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bioecoactual.com\/en\/2019\/02\/01\/natural-organic-trends-to-watch-in-2019\/\" \/>\n<meta property=\"og:site_name\" content=\"Bio Eco Actual\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BioEcoActual\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-02-01T16:56:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-28T13:06:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2019\/02\/npe19.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"666\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bio Eco Actual\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bioecoactual\" \/>\n<meta name=\"twitter:site\" content=\"@bioecoactual\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bio Eco Actual\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/en\\\/2019\\\/02\\\/01\\\/natural-organic-trends-to-watch-in-2019\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/en\\\/2019\\\/02\\\/01\\\/natural-organic-trends-to-watch-in-2019\\\/\"},\"author\":{\"name\":\"Bio Eco Actual\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#\\\/schema\\\/person\\\/4eb27170188afd2546937159310c0273\"},\"headline\":\"Natural & Organic trends to watch in 2019\",\"datePublished\":\"2019-02-01T16:56:44+00:00\",\"dateModified\":\"2022-12-28T13:06:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/en\\\/2019\\\/02\\\/01\\\/natural-organic-trends-to-watch-in-2019\\\/\"},\"wordCount\":1627,\"publisher\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/en\\\/2019\\\/02\\\/01\\\/natural-organic-trends-to-watch-in-2019\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bioecoactual.com\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/npe19.jpg\",\"articleSection\":[\"Latest Organic News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.bioecoactual.com\\\/en\\\/2019\\\/02\\\/01\\\/natural-organic-trends-to-watch-in-2019\\\/\",\"url\":\"https:\\\/\\\/www.bioecoactual.com\\\/en\\\/2019\\\/02\\\/01\\\/natural-organic-trends-to-watch-in-2019\\\/\",\"name\":\"Natural & Organic trends to watch in 2019 - 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