{"id":61208,"date":"2022-07-13T06:50:18","date_gmt":"2022-07-13T04:50:18","guid":{"rendered":"https:\/\/www.bioecoactual.com\/?p=61208"},"modified":"2022-12-28T17:30:03","modified_gmt":"2022-12-28T16:30:03","slug":"eco-life-scandinavia-rebrands-to-eco-living-scandinavia","status":"publish","type":"post","link":"https:\/\/www.bioecoactual.com\/en\/2022\/07\/13\/eco-life-scandinavia-rebrands-to-eco-living-scandinavia\/","title":{"rendered":"Eco Life Scandinavia rebrands to Eco Living Scandinavia"},"content":{"rendered":"<p>Event organisers, Diversified Communications, have announced that Eco Life Scandinavia &#8211; the essential trade event for sustainable and organic products &#8211; will rebrand to <b>Eco Living Scandinavia<\/b> for its 10-year anniversary.<!--more--><u><\/u><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-61210\" src=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/07\/Eco-Living-Scandinavia.jpg\" alt=\"Eco Living Scandinavia\" width=\"1200\" height=\"675\" srcset=\"https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/07\/Eco-Living-Scandinavia.jpg 1200w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/07\/Eco-Living-Scandinavia-768x432.jpg 768w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/07\/Eco-Living-Scandinavia-696x392.jpg 696w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/07\/Eco-Living-Scandinavia-1068x601.jpg 1068w, https:\/\/www.bioecoactual.com\/wp-content\/uploads\/2022\/07\/Eco-Living-Scandinavia-747x420.jpg 747w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p>Taking place at <b>Malm\u00f6M\u00e4ssan on 16-17 November<\/b>, Eco Living Scandinavia will continue to co-locate with the Nordic Organic Food Fair and will incorporate four refreshed feature areas: Plant Based Show, Natural Beauty Show, Natural Health Show and the Free From Trail. The announcement coincides with the opening of visitor registration, encouraging leading health stores, pharmacy chains, wholesalers, distributors, importers, exporters, retailers and supermarkets across Scandinavia to book their free ticket in advance.<\/p>\n<p>Since its launch (as Natural Products Scandinavia) in 2012, the trade show has established itself as one of the most important trade events in the region, with support from leading retailers such as Dansk Supermarked, Life Europe, Lidl, ICA Sverige AB and H\u00e4lsokraft. The show has also had the backing of policy makers, such as Danish Minister Rasmus Prehn, and associations like Organic Denmark, Organic Sweden, Pro Luomu, IFOAM, NATRUE, and Region Sk\u00e5ne.\u00a0\u00a0<u><\/u><u><\/u><\/p>\n<p>The name change and new logo designs have come as a result of feedback from the industry that a clear show name would further strengthen the connection between exhibiting companies and trade buyers looking for sustainable and organic products.\u00a0\u00a0<u><\/u><u><\/u><\/p>\n<p>Event Director<strong> Melina Viking<\/strong> says: &#8220;As the Nordic region\u2019s leading trade event for organic food, natural health, beauty and eco living, it\u2019s vital to evolve alongside the industries we serve. Our new branding \u2013 from the show name and logo change to a complete website redesign \u2013 will help to visually bring together the co-located shows (and sub areas) into an all-encompassing event that promotes sustainability&#8221;.\u00a0<u><\/u><u><\/u><\/p>\n<p>\u201cFor 10 years, the event has evolved so much and has facilitated important business deals for brands across the world \u2013 whilst also promoting the importance of organic and sustainability. I\u2019m looking forward to welcoming the industry once again to their dedicated event.\u201d\u00a0\u00a0<u><\/u><u><\/u><\/p>\n<h3>New exhibitors and feature areas\u00a0<u><\/u><u><\/u><\/h3>\n<p>With preparations now underway, the exhibitor line-up is already filled with an eclectic list of companies helping to shape the future of natural and organic over the next twelve months. So, what can visitors expect from the show\u2019s refreshed edition?\u00a0\u00a0<u><\/u><u><\/u><\/p>\n<p><b>The Plant Based Show<\/b> (previously, Vegan Scandinavia) will feature the most innovative plant-based food and drink brands \u2013 including meat alternatives, dairy-free cheeses, plant-based milks and vegan desserts. Previous exhibitors have included leading brands like Oatly, Sproud and Beyond Meat, and companies confirmed for this year include Klepper &amp; Klepper, Jay &amp; Joy, Casheury, Fermentful, Vegini and Vegan Delights.<\/p>\n<p><b>The Natural Beauty Show<\/b> \u2013 encompassing natural, organic and green skincare, makeup and personal care &#8211; continues to be a popular area and a strong growth category amongst consumers in Scandinavia. Exhibitors confirmed so far include: Urtekram, Ester by Sweden, Selenacare, Aperion and KostKamm. This area will also introduce a \u2018Beauty Bar\u2019 for important roundtable discussions and networking for brands and influencers.\u00a0\u00a0<u><\/u><u><\/u><\/p>\n<p><b>The Natural Health Show<\/b> is a section dedicated to food supplements, vitamin supplements, herbal medicine, functional foods, sports nutrition, eco household and functional and health promoting drinks. Confirmed exhibitors include: Nordic Kings, Natur Drogeriet, Cidrani, NaturesPlus, Valentis and SpirulinaNord.\u00a0\u00a0<u><\/u><u><\/u><\/p>\n<p>Lastly, the new <b>Free From Trail<\/b> will help visitors locate the exhibitors specialising in \u2018free from\u2019 products, an important and growing category in the market. These exhibitors will be marked on the show floorplan to make it easy for visitors to locate them around the hall.\u00a0<u><\/u><u><\/u><\/p>\n<p>As well as the sub shows \u2013 <b>Nordic Organic Food Fair<\/b> remains the largest certified organic food and drink trade event in the Nordic region, and an important part of making organic increasingly popular in retail and foodservice. A few of the confirmed exhibitors are: Mossag\u00e5rden, Organic Allience (ProNatura), Natessen, English Teashop, The Happy Guts Company, and Kaja Organic, who will be promoting their latest products, as well as showing how organic is part of the solution for a sustainable food system.\u00a0<u><\/u><u><\/u><\/p>\n<h3>Registration now open<br \/>\n<u><\/u><\/h3>\n<p>Eco Living Scandinavia and the Nordic Organic Food Fair will return to Malm\u00f6M\u00e4ssan on the 16- 17 November 2022. To register for free trade ticket click here.<\/p>\n<p><strong><a href=\"https:\/\/www.bioecoactual.com\/en\/subscription\/\" target=\"_blank\" rel=\"noopener noreferrer\">Subscribe<\/a>\u00a0to Bio Eco Actual Newsletter and be up to date with the latest news from the Organic Sector<\/strong><\/p>\n<p><em><strong>Bio Eco Actual<\/strong>, International Organic Newspaper<br \/>\n<\/em><strong><a href=\"https:\/\/www.bioecoactual.com\/en\/newspaper-library\/\" target=\"_blank\" rel=\"noopener noreferrer\">Read Bio Eco Actual<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Event organisers, Diversified Communications, have announced that Eco Life Scandinavia &ndash; the essential trade event for sustainable and organic products &ndash; will rebrand to Eco Living Scandinavia for its 10-year anniversary.<\/p>\n","protected":false},"author":1,"featured_media":61210,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5210],"tags":[],"class_list":["post-61208","post","type-post","status-publish","format-standard","has-post-thumbnail","category-latest-organic-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - 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