IFOAM Organics Europe welcomes vote on green claims as it underscores the limitations of the Product Environmental Footprint (PEF) methodology for certain product categories. Both the European Parliament’s Committee on the Environment, Public Health and Food Safety (ENVI) and the one on the Internal Market and Consumers Protection (IMCO) confirmed these limitations, already highlighted in the Commission proposal.

Green claims

Jan Plagge, President of IFOAM Organics Europe, said “The agri-food sector is a complex one and the PEF yields counterproductive results for agri-food products. So, we welcome the Directive’s approach, which favours flexibility in the environmental assessment methodologies for agri-food”. He added that “As IFOAM Organics Europe, we have long advocated for a more inclusive approach to evaluating environmental claims, one that goes beyond the PEF to reflect the comprehensive impacts of food production, positive and negative externalities alike.”

Eduardo Cuoco, Director of IFOAM Organics Europe, added: “While we welcome that organic products are exempted from the green claims Directive’s requirements given their proven environmental benefits, we regret that the same is not true for private organic standards that go beyond the EU Organic Regulation – both in terms of requirements as well as in terms of environmental benefits.”

IFOAM Organics Europe looks forward to continuing its collaboration with European policymakers to ensure that legislation governing green claims truly represents the environmental benefits of organic and other agroecological farming practices.

Further information available at www.organicseurope.bio

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